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Blessed with Superglue Account, We'd Defy Gravity, Too.

glued-people.jpg

StrawberryFrog Brazil demonstrates the strength of Loctite Super Bonder by suspending the cast of reality TV show Big Brother Brazil 65 feet overhead -- with the glue itself.

This generated 36 minutes of brand exposure on the copiously-watched program, with viewership spikes during the stunt itself. That is, if this video case study is any authority.

by Angela Natividad    Jun- 2-09   Comments (0)   
Topic: Brands, Guerilla
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