Mercedes Refines Axe-Like Childishness
Fully clothed women riding horses in slow motion accompanied by classical music? For a moment, we thought the soundtrack would break into some hip-hop shit and a sudden gust of wind would blow the ladies' gowns off leaving them wearing nothing but their undergarmets. But no. This is a Mercedes commercial, Not an Axe commercial. We're talking respectability here. Elegance, Finery. Fully clothed women!
And true to Mercedes' refined reserve, the closest thing we get to an Axe-like witticism is an old man who, while enjoying the allure of the women on horseback, comments, "I like car commercials."