Damn! If we had Robinsons Juice in elementary school like the kids in the commercial do, we're quite sure we'd doing something a bit more accomplished and grand than writing an ad blog. OK, it is a pretty successful blog and a lot of people read it. It's got a well known brand name and people like to stop us at conferences and tell us how much they enjoy reading it. People send us stuff. We get to travel a lot and hang with a lot of cool people. And we get to be our own boss.
Yea, yea. So who needs Robinson's Juice Anyway
- If you drink and drive, speed or don't wear your seat belt in Tennessee, you will get nailed.
- And now we have hamster milking from KGB.
- It's like Annette Funicello. Except with lots of trash.
- MIT Advertising Lab wonders if the verification system CAPTCHA couldn't be used as an ad medium by showing paid brand names instead of made up words. Hey, why not?
Remember the Where the Hell is Matt guy, Matt Harding? He was the guy that made goofy videos of himself doing a goofy dance in different places all over the world. The videos became a viral sensation and Stride gum eventually sponsored his videos.
The videos were heavily in the "feel good" category and simply by dancing with people in different countries all over the world, he made it seem like all the worlds problems could easily be erased if we all just danced with Matt.
Well, Matt's out with a book now that focuses on his travels, his videos, who he met on his travels and how the whole thing started.
Well this is pretty lame. And strange. And stupid. And weird. And oh...kind of funny too...in that retro disco, we're-trying-really-hard-to-be-lame-on-purpose sort of way. Yea, it's an ad for coffee. That alone makes it worthy of consideration.
The commercial, for Weaver's Coffee, is based on an old television show called Dance Party which, similar the American Bandstand, featured people dressed in silly 60's and 70's garb (well, it wasn't silly at the time since it was the 60's and 70's) dancing to silly (well, they weren't silly at the time because, well, they were new) disco songs.
The commercial's theme? It's like the Butabe brothers from Night at the Roxbury trying to get into a club. But somehow this guy makes it in because, well, he has really cool coffee. Or whatever.
Weaver's Coffee Founder John Weaver was even on the show. The commercial is running locally on KOFY.
We love this Cramer-Krasselt-created airtran campaign AdFreak points to. Probably because we're old enough to remember the pre-Tom Cruise Mission Impossible television series which starred Peter Graves who, more recently, also starred in the Airplane! movies as a pedophilic pilot.
He's dead-pan perfect in a series of commercials touting the airline's gogo internet service which is now on all planes. Awesome. Too bad it's not free.
But the campiagn is funny. Check it out here.