Dude Catches Laptops in His Butt

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OK so first there were the Cutwater-created videos for Ray-Ban which had a guy impossibly catching sunglasses on his face. Now we have a video of a guy catching a laptop in his...wait for it...butt. Yes, over and over again laptops are tossed into this guys butt and he catches them. Already almost a million views.

by Steve Hall    Aug-14-09    
Topic: Strange, Viral



Foster's Brings Back 'How to Speak Australian'

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Really not all that great unless you think picking up a girl with a simple tip of a beer can, a mumbling idiot and a generous bartender are your form of entertainment, here are three new commercials from Foster's which bring back the brand's "How to Speak Australian" tagline.

Digitas Chicago created the spots along with...MODERNIZED ELEMENTS (INCLUDING SOCIAL MEDIA AND ONLINE VIDEO)!!!!!!

OMG! This is amazing. We've never seen such leading edge work before in our entire career of kicking the crap out of the ad industry! This is just....I don't know...such stunning work. Just can't get over it. Need to take a nap to recover from all this excitement.

But we suppose it's cool the spots were directed by Bud "Dude" spot director Clay Weiner. It's all good.

by Steve Hall    Aug-14-09    
Topic: Campaigns, Commercials



The McDonald's Anus Burger is Always A Good Laugh

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We know we're (actually it's just me) spelling challenged here at Adrants but our typos are usually pretty boring. While this typo (intentional or not) sent to us by a reader is certainly not the first time it's been made, it's hard to pass up a little bathroom humor every once in a while.

by Steve Hall    Aug-14-09    
Topic: Brands, Outdoor, Strange



Samsung Offers Photo Tips Hoping You'll Buy Their Cameras

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Well here's an interesting way to pimp a a new video: "We've not pushed these out to any websites - just a hushed public launch, because they're so heavily branded and we don't want people to feel like we're trying to trick them in to watching the campaign"

Fair enough. So the video is for Samsung and it's actually six videos in one. Each video displays the magic of Samsung cameras' ability to transform subjects into, well, something other than they really are. And that's a good thing. Some of these subjects are pretty creepy.

more »

by Steve Hall    Aug-14-09    
Topic: Brands, Creative Commentary, Video



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Case Studies And Advice Focus of ad:tech Chicago

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On September 1, ad:tech will kick off its fifth annual show in Chicago. It will focus on helping companies build their brands in a digital world. The event will take place from September 1-2, 2009 at Chicago Navy Pier.

During the 2-day conference, ad:tech Chicago will focus on real-world case studies and offer workshops to help people put learnings into practice. Speakers and audiences will explore consumer acquisition and retention, branding best practices, offer tactical takeaways and help attendees get up to speed on emerging trends, platforms and technologies.

Search engine optimization expert Bruce Clay will present an SEO workshop that looks at best practices and optimization trends across current and emerging search media and technology platforms.

more »

by Steve Hall    Aug-14-09    
Topic: Industry Events



Megan Fox Says Eat And Kill Boys to Overcome Peer Pressure

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In a "PSA," actress Megan Fox tells us the world of high school can be tough and cruel but kids should not to succumb to peer pressure. Her recommended solution? Fuck 'em. Stand up and be yourself. Kill and eat your peers and you won't have any pressure left to deal with.

Sounds simple enough.

by Steve Hall    Aug-14-09    
Topic: Celebrity, Good, Promotions, Spoofs, Video