Make The Logo Bigger? Let's Lose It Altogether

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My kind of brand. No logos. As owner of clothing line Freshjive, owner Rick Klotz takes anti-branding in a new direction by stripping their logos out of everything, including their website. (Via PSFK.) Read more about his approach in an interview with him over on The Hundreds.

by Bill Green    Aug-12-09   Click to Comment   
Topic: Cause   

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