Mutant Animals Pimp Converse's Customizable Kicks


To convey the endless possibilities to those choosing to avail themselves of Converse's new customizable sneakers, Anomoly created a collection of mutant (customized, get it?) animals which will appear on banners and on wild postings throughout New York.

The work is freaky but interestingly original. You can see it all here.

by Steve Hall    Sep-17-09    
Topic: Good, Online, Outdoor

Cathay Apps, Subaru Gets Hyper, Dawn Saves, Homeless Advertise


- Haven't we seen this Chinchilla crap before?

- Cathay Pacific wants you to "Meet the Team" by using its new iPhone application.

- Subaru is out with a new DDB Canada-created commercial for its Legacy. It points to a site which launches next week and "features 3D audio technology using a new 'hypersonic' recording technique that mimics the hearing experience of a test drive."

- RockYou has teamed with Procter & Gamble's Dawn brand for the "Dawn Saves Wildlife" campaign to encourage consumers to join the movement through Dawn's Everyday Wildlife Champions Facebook fan page.

more »

by Steve Hall    Sep-17-09    
Topic: Cause, Commercials, Games, Industry Events, Mobile/Wireless

The Webby's Wants Your Five Word Speech


OK so the Webby's will never be the Emmy's of the Oscars or, well, anything remotely that grand and important but, hey, in our own little world of advertising, we like to make things as self-...uh...important as we possibly can. Hence, this promotional video for the Webby Call for Entries featuring RG/A's Bob Greenberg, Deep Focus' Steve Isaacs, and Achtung's Dick Buschman.

The video, which features a collection of five word speeches, asks us what our five word speech would be. We have no idea but oh wow, that was a little goose bumpy to watch. If only advertising award shows were actually that moving.

by Steve Hall    Sep-17-09    
Topic: Industry Events

Oh Look! A Twitter Promotion! Wow! So Cool!



Marketing agency I Spy is working with book retailer Waterstone's to launch their first "Twinterview," an interview to promote the launch of the TV duo's Ant & Dec's new book.

The comedic duo, Geordie, will take-over Waterstone's Twitter account (@waterstones) for one hour today at 3pm to promote their new autobiography, "Ooh! What a Lovely Pair: Our Story." Ant & Dec will answer live questions from fans and pre-Tweeted questions to the Twitter hash tag #AntnDec.

The Twitter campaign is supported by a YouTube-hosted video of Ant & Dec answering questions posed by Waterstone's customers. "What you want to know about Ant & Dec" goes live (click here to view) today.

by Steve Hall    Sep-17-09    
Topic: Social

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'Dude, We Made That Thinkpad Fly!'


Dude! Dude! Dude! Thinkpad! Dude! Bees! Dude! Thinkpad! Fly! It's moving! Dude! It's lifting! Dude! Whoa! Dude! Oh My God! Dude! Dude! Dude! Thinkpad! Dude! Fly! Bees! Dude! Dude! Dude!

Oh please.

by Steve Hall    Sep-17-09    
Topic: Video, Worst

Self-Absorbed Hipsters Angrily Unbutton For Levi's


OK so for all you wait...hmm...losers with nothing to do but screw around in the trashy side of town, these new Holland and Belgium-based Levi's commercials are for you. Can't you see yourself in them? trying really, really hard to be ever so hip and cool while jumping in mud puddles and throwing chairs buildings and otherwise kicking the shit out of everything around you like a bored eight year old?

Are we supposed to feel sorry for your lame-ass life? Actually care you think what you're doing somehow makes you today's version of James Dean? That you somehow don't think you look like a slob and should really be reading GQ rather than moping around like a self-absorbed little brat?

more »

by Steve Hall    Sep-17-09    
Topic: Campaigns, Commercials, Creative Commentary, Policy

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