Publicis London Says Tonight's Gonna Be A Good Night

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AdFreak says this holiday greeting video from Publicis London in which staffers lip synch I Gotta Feeling by the Black Eyed Peas is cringe-worthy. We'd agree. But hey, it's the song du jour and at least it's not as bad as that video from that agency in India (or was it Span?) we can't seem to locate right now

by Steve Hall    Dec-15-09    
Topic: Agencies



Yaris Ad Labeled Sexist. We're Not Commenting.

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Do we dare? [Ed. Tread lightly here] Should we even bother to comment on yet another commercial which was intended to be humorous but, following a few complaints, was deemed sexist? [Ed. I'm serious!] Do we? [Ed. I'm warning you!]

As carefully as we possibly can...[Ed. You better be!]...a Yaris ad for Toyota Australia has been pulled following complaints. The ad, called Clean Getaways, was part of a competition run by Saatchi & Saatchi.

The Sydney Morning Herald writes, "After a tally of viewer votes pushed the ad into the top ranking, the competition's Facebook page filled with remarks describing the winning film as juvenile, offensive, and promoting incest."

There you have it. Draw your own conclusions.

But wait! Sexist to whom? Make sure you check out the girl eyeballing the guy while he explains the "features" of the Yaris. [Ed.That's it! You're fired!]

more »

by Steve Hall    Dec-15-09    
Topic: Strange



Box Jocks, Dumb Ads, California Calls, Critter Crosses, Chrome Confused

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- Box Jocks lets kids can design, download, print and build their own papercraft figure while learning about sports safety. It's sponsored by Levine Children's Hospital and Kohl's and was created by BooneOakley in Charlotte, NC.

- CNN Money has a list of the Dumbest Moments of the Decade. It includes Jay Leno's move to primetime, the Chris Farley DirecTV ad and the shake the baby iPhone app.

- Want to be in a California Tourism ad? Here's your chance.

- Want to play a game in which you help a cute little critter cross the river? Then check out Dodge to the Lodge from TAMBA Internet.

- Mullen's North Carolina office has been awarded the Men's Wearhouse and K&G Fashion Superstore accounts and the agency has promoted Group Creative Director Jason Black to Executive Creative Director.

- Can't Google explain anything simply? Apparently not.

- Provision thinks it has the answer to ad blindness.

by Steve Hall    Dec-15-09    
Topic: Games, Video



If You View Bullying Online, You Are A Bully Yourself

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London's Department for Children, Schools & Families, with help from Profero, has released a series of videos portraying cyber-bullying. The various clips show kids being taunted and teased. They then end with the taunted and teased teen taking control of the camera and explaining how when the viewer laughs at the taunt they are just as much a part of it as the people doing the actual taunting.

See the campaign here.

Protect your children from cyber bullying before it starts.

by Steve Hall    Dec-15-09    
Topic: Campaigns, Video



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Poll to Determine Decade's Best Online Marketing Campaign

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GoViral has launched an online poll to determine the "most game-changing" online marketing campaign of the decade. Through December 19, you can check out the short list of 40 entrants from the Cadbury Gorilla to the Obama campaign to John West's Bear to Agent Provocatuer's Feat to BMW Films to Burger King's Subservient Chicken Lynx Tickle to Dove Evolution to Epybird's Diet Coke/Mentos thing to Diesel's Heides and vote for your favorite.

Check it all out here.

by Steve Hall    Dec-15-09    
Topic: Online



Today Panera Bread Solves the World's Disagreements

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Isn't there enough fighting and disagreement in this world? Enough wars? Enough celebrity battles? Enough high school clique battles? Enough brand wars? Enough feuds? Yes, there certainly are.

Panera wants it all to stop and, this holiday season, has invited everyone to make up and break bread. At one of their stores, of course. Created by Mullen, Panera ran this full page ad in USAToday this morning.

Among many of the feuds out there, the ad asks The Secret Service and The Party Crashers, The Mac Guy and the PC Guy, Rosie O'Donnell and Tom Selleck, Yoko and the remaining Beetles, Prius drivers and Hummer drivers, Kanye West and anyopne with a TV, Jessica Simpson and Perez Hilton, the FiOS Guy and that other cable guy, Housewives in Orange County ans Housewives in NYC, Dick Cheney and Hunters and Magic Johnson and Isiah Thomas to put aside their disagreements and head to Panera.

by Steve Hall    Dec-15-09    
Topic: Brands, Newspaper