Dr. Pepper and rock band KISS are getting together to create the brand's first Super Bowl commercial. In the ad, Gene Simmons will revisit his Dr. Love persona for the brand's Deutsch LA-created "Trust Me, I'm a Dr" campaign. Other band members will make an appearance in the spot as well.
The commercial will tout Dr. Pepper Cherry and the company's 125th anniversary.
Hey we like this. Ads of the World, the compendium of of all things advertising...OK, it's not the only ad compendium but still...has launched an ad campaign. Yes, an ad campaign for an ad blog. Who knew? So they have this cool ad campaign and all we have are these lame banners. They're our version of two cups, one...oh forget it. They're nothing like that. In fact, they're much wittier. And much less gross.
If you're happy and you know it clap your hands. If you're fat and you know it, slap an alien...because they are going to eat you first according to this latest cause-tagonistic ad from UK fitness center Cadbury House which states, "Advanced Health Warning: When the aliens come, they will eat the fatties first."
Apparently this ad, which was lifted almost verbatim from a 1999 Grey-created 24 Hour Fitness billboard, has the English up in arms. One women complained, saying, "I am not overweight yet I still find this extremely offensive and patronizing, but how much more so to someone genuinely overweight?"
Sort of like those weepy Olympic back story montages with a little bit of Friday Night Lights tossed in, this new work from Gotham Inc. for Reebok's Speedwick training apparel line lets us peek inside the basement of the Cole Harbor home in which NHL player Sidney Crosby grew up.
Complete with the classic parents sitting at the kitchen table interview, Crosby takes on teammate Maxine Talbot in a game of whack the dryer. It's a bit of commemoration to the actual dryer beat the crap out of as a child. The dryer's now in Nova Scotia's sports hall of fame.
The work was directed by Murderball's Henry Alex-Rubin.
- Are you at CES this week? See who else is with this Fuel Industries-created buzz tracker which visualizes the conversations occurring at the conference.
- Into video advertising? Tremor Media has a collection of new products and ad formats.
- Another calendar-based advertising option: Shane Rich, a photographer in Boulder,CO has just launched a 365-day photographic marketing project at oncemany.com. He's booking each day in 2010 for one client to have their business or individual message endorsed through his photography. He'll work with each client to create their message, then utilize his blog and other means of social media to document and market the results to the masses.
What's a poor unloved dog to do when he has no master to take care of him and he's jonesing for the dog next door? Take matters into his own hands and do it himself. That's the theme of this new DIY Network "film" in which a dog decides a dream home is not beyond his reach.
Just what sort of thoughts run through a designers mind when they so egregiously fuck with the human body with Photoshop to the point any normal human can tell there's some serious digital manipulation going on? Do these designers actually look at their work before they are done? Do they live on another planet where body parts are freely adjusted with the click of a mouse?
Oh wait, they live on earth...with the rest of us...who, because of all of this ongoing digital manipulation, now have no idea what a normal human body looks like unless a fat roll slaps us in the face.
Oh and for those suffering from extreme digital manipulitis, it's the woman's belly button that's out of place.
Make the Logo Bigger's Bill Green points to this pulchritudinous contextual oddity which features sleeping men in NyQuil ads surrounding a story about a study, out for about a month, that claims staring at the breasts of well-endowed women will increase the life expectancy of men.
The corrigendum? The fact the sleeping NyQuil men are wasting away their lives taking drugs and sleeping while they could be ogling mountainous cleavage and getting healthy without drugs. A stretch? Perhaps. But for once, it wasn't us making the stretch.