Using a photo from former Ringling Brothers elephant trainer Sam Haddock, PETA ran an ad in this week's edition of PR News urging public relations agencies to stay away. The photo in the ad shows a baby elephant at Ringling's Center for Elephant Conservation training center with ropes around its legs and body. The headline reads, "Represent Ringling: Lose your reputation." And copy reads, "No amount of PR can make beating babies sound good."
The campaign aims to call attention to the alleged mistreatment of elephants by Ringling Brothers trainers.
Of the campaign, PETA EVP Tracey Reiman said, "Ringling Bros. is a public relations nightmare waiting to happen. There's not a PR team in the world that is slick enough to sell the beating of baby elephants, the whipping of tigers, and the use of chains, bullhooks, and electric prods on animals - all for the sake of a few cheap tricks."
So...whose up for the challenge?
JWT New York created Mustrash Talk with with Keith Hernandez to promote Bloomberg Sports fantasy baseball package. There's talk. There's trash. And there's a mustache.
As if recording two shows at once were some sort of amazing breakthrough, Sydney-based Three Drunk Monkeys is out with a couple of commercials that ask us to "try a new life with My Star." It kinda makes sense. After all, life is, indeed, quite different once you own a DVR. No one believes you until they actually get one. Then they join the religion.
But these spots? These spots (after the jump) are just weird.
We actually laughed. We never laugh at commercials. It takes a lot to make our jaded ass laugh. After all, there's so much appallingly awful advertising out there. So it was with joyful delectation we chuckled at this SapientNitro-created Footlocker commercial the agency created for the European market.
Speaking of ass, we see a couple enter an apartment and head for the bed in what appears to be a concerted effort to...get some ass. Though, as it turns out, the two engage in a different kind of ass play. The spanking kind. And the funny part? The guy getting spanked can name the brand (and year) of the sneaker with which he's being hit.
It's like Britney Spears decided to do a video inside a bird cage. Oh wait. That's not Britney Spears. It's TMZ's naughty girl dujour Miley Cyrus performing her new song, Can't be Tamed, inside, yea, a bird cage.
Yup. Like every starlet before her, Miley is now proclaiming, "I'm not a kid. I'm a hot pop star and I'm gonna be bad!" Billy Ray, she's fleeing the coop.
Wait, why are we even talking about a Miley Cyrus video? What does this have to do with advertising? Nothing except for the fact production company Mothership and visual effects company Digital Domain helped create the video.
Wait. That still has nothing to do with advertising.
Man versus animal. It's an age-old battle. And man usually wins. That's no different in this M&C Saatchi-created commercial for Australian telecom company Optus which pits an Italian football (soccer) team against a team of rhinos, cheetahs, ostriches, elephants and others.
Apparently, it's a secret match because we see a kid run through the woods and scale a fence to video the game. The effects are well done with nicely executed close calls and animal magic.
We just wish the animals won.