Canadians Paint Country Pink While Waiting For Doctors

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Hmm. If this is what universal health care is going to bring us, we're not sure it's as good as proponents claim. Apparently, there aren't enough skilled doctors in British Columbia to handle patient demand. Which seems to be causing a rash of exploding pink ejaculate all over the province's cubicles.

The effort, for Stop the Wait, comes from Spring.

by Steve Hall    May-18-10    
Topic: Cause, Strange



Ten Tips For Targeting Moms Online

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This is a guest post by Big Fuel Communications CEO Avi Savar. If you've every wanted to know anything about mommy bloggers and what brands are doing in this space then this article id for you.

Authentic Connections

Did Mom invent social media? Some say she did. And there is no arguing that she is driving it and helping it to evolve. There are 82 million moms across the U.S. of all ages. That's right, 82 million. And 26 million of them are mommy bloggers. And they are grassroots, Oprah-like brand advocates with loyal followers who can change the trajectory of a brand and its products.

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by Steve Hall    May-18-10    
Topic: Opinion, Research, Social, Trends and Culture



Revo Energy Drink Will Hit You With One Shot

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Here's some work out of the Ukraine for Revo Energy Drink. It's semi-NSFW (brief cartoon boobs) but other than that it's some nice CGI-less stop motion work from Kiev-based PROVID. During the one minute video we're taken through an energy drink-fueled day until the final message is delivered: one shot, one hit. Simple.

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by Steve Hall    May-18-10    
Topic: Commercials, Good



Perlorian Brothers Bring Trademark WTF-ness to 1-800-Contacts

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OK this has Perlorian Brothers written all over it but WTF? And then there's this. Eyes. Passion. Oddity. Retro weirdness. Yea, it's the Perlorian Brothers alright. Oh and then there's The Martin Agency's involvement too.

by Steve Hall    May-18-10    
Topic: Campaigns, Commercials, Strange



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Cannes, Lions, Water and Death. Make it Stop

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So here's (gross, too long, lame) another Cannes Young Lions Film Festival Water Aid entry. And here's another (yawn). And another (copy-challenged but interesting ending). And even another (point taken but could you beat the concept to death a little longer?).

by Steve Hall    May-18-10    
Topic: Industry Events



LOL Project to Bring Smiles to Paris, New York, the World

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Friend and former Adrants Editor Angela Natividad, now living the life in Paris, sent along some information about a project she's involved with. We like it so we want her to tell you about it.

"French fashion photographer David Ken recently decided that people, particularly people in Paris, accumulate too many reasons to be gloomy and too few reasons to smile. So he decided to take a hiatus from paying work and embark on a mission.

Hence the LOL Project, his effort to photograph 1000 portraits of Parisians in the midst of genuine laughter. He's already struck a deal with the mayor of the city, who's agreed to let him turn the city into a huge laughing gallery under the banner 'I LOL Paris.'

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by Steve Hall    May-18-10    
Topic: Social



Ford Fiesta Kicks Lamborghini's Ass, Aids Escape From Zombies

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So the 2011Ford Fiesta is almost here. How is Ford touting the vehicle? A couple of different ways. It's being compared to a Lamborghini and it's being hyped as an escape vehicle from zombies. OK, then.

At first blush, one might respond to those two approaches with "Seriously?" and "Well, that's relevant!" But, as we find out...cool and the Lamborghini is, it can't beat the turning radius of the Fiesta nor does it have side mirror turn signals or key-less entry or a trunk you can actually fit stuff in. You know, the important stuff. Though if cost weren't an issue, we're pretty sure people would go with the Lamborghini. Thankfully for Ford, price is always an issue.

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by Steve Hall    May-18-10    
Topic: Brands, Campaigns, Strange









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