After claiming he, in fact, is not Gerry Graf, Cornelius Trunchpole agreed to an exclusive interview with Adrants regarding his origins, his history in the industry and his plans to transform the industry into something better.
Cornelius: How do you do?
Adrants: So tell us about the grand plan. How will it change advertising?
Cornelius: In many ways
Adrants: Well, give us one
Cornelius: By using a crowd of over a thousand hand picked creative minds only the very best ideas will get produced. And those creatives who originate the idea sold to the client will take home a slice of the "agency" fee. No salaries at T&T.
Adrants: We've heard of this before. Sounds like controlled crowd sourcing. What's new about this model?
Cornelius: What's new about it is its spirit. it will not just be a collection of random people but a group who share an Trunchpolian attitude.