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Activision Gets You Hot For Blur

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You've seen them. Video game commercials. If they aren't of the epic movie preview genre then it's usually two game geek guys sitting on a couch staring into the camera while playing the game.

Not so with Activisions racing game, Blur. nope. No game geeks here. Just hot women in crop tees and cut of shorts catfighting their way to a win.

more »

by Steve Hall    May-26-10    
Topic: Promotions, Racy, Video



Royal Guard Goes Nude For PETA

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Oh look. PETA does nudity again. but this time they painted the models so they can actually appear nude in public without it being called indecent. At least that's our take on it. So now the cause group wants us all to know that even England's famed bearskin hats are off limits.

Former Lara Croft model Lucy Clarkson, along with several other curvaceous beauties, donned painted Royal Guard uniforms and paraded across Westminster Bridge to call attention to the urgent issue.

We love PETA. Oh wait.

by Steve Hall    May-26-10    
Topic: Guerilla, Racy



Laundry Can Be Hard. And Have Large Jugs.

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It can also be a sticky mess. But as long as you just put it in...wait, what? Method? You ruined it for everyone. Well, at least you gave us four quick pumps and a happy ending. Guess we can't complain all that much.

by Steve Hall    May-25-10    
Topic: Commercials, Good, Strange



GoDaddy Girl Gives Birth to Baby Girl (Publicity Ploy of the Week)

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Yes, it's true. Even curvaceous beauties whose breasts are so prodigiously protuberant their tops can't contain the enormity of their magnanimous girth causing them to suddenly bulge forth in the middle of a courtroom have babies. Yes. It's true. GoDaddy Girl Candice Michelle has given birth to a girl, AkiAnne.

Michelle and her husband KenGee welcomed AkiAnne into the world on Sunday. And, yes, they've registered AkiAnneRose.com with Godaddy. What? You didin't think there was DoDaddy sales pitch in here somewhere?

Of the registration, Michelle said, "I registered her dot-COM name, and a few other back-up domain names, as soon as we decided on our baby's name. I wanted to be sure AkiAnne had her very own place on the Internet, where we can post videos and photos -- it's a great way to keep in touch with friends and family. I really do think, someday soon, everyone will have a domain name, just like we all have a cell phone number." Gee. Really?

by Steve Hall    May-25-10    
Topic: Online



Radio Faced, Boobs Fondled, Photographers Pimped,

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In which we play a big game of catching up on the news:

- Tony Mennuto and Gregg Singer have launched RadioFace, a creative agency where copywriters and comedians "work together to elevate the cache and effectiveness of the radio medium."

- 175,000 men trained to examine women's breasts for lumps by playing with a model's boobs online.

- Want a throwback to the 80's? Watch this Goldfrapp video directed by Geremy Jasper and Georgie Greville (Legs).

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by Steve Hall    May-25-10    
Topic: Agencies, Online, Radio, Video



CrowdSourcing to Get New Name

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You have got to be kidding. This has to be a joke, right? GeniusRocket, Victors and Spoils (Oops. What GeniusRockey hoped for didin't actually happen) and 99 Design are...wait for it...crowdsourcing a new name for crowdsourcing.

Seriously?

This is going overboard like a passenger jumping off the backside of the Titanic. And getting whacked by the propeller on the way down.

Apparently, $1,000 is up for grabs to anyone willing to be publicly chastise for whatever inane new name comes from this idiocy.

But just for fun, we'll give it a go: Lamevertising, MobMarketing, Franchisevertising, SwarmTeaming, HerdHocking, SocialSwarming, IdioIdiation, FlockFlacking, Social Marketing, SocialSeeding, SocialSourcing, Distributed Marketing, Collaborative Marketing or I'm So Fucking Lazy I Have to Ask Other People to Do My Job...vertising.

by Steve Hall    May-25-10    
Topic: Opinion, Social, Worst



Nightclub Ladies Room Bladder-Blocked For WaterAid

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This one gets points for perseverance. Gabrielle Tigan sent us her entry for the Cannes Young Lions WaterAid competition. She sent it to us a few days ago, writing, "I promise no usage of toilet humor or long shots of glasses of water."

We yawned.

But then we thought, Hmm. What guy wouldn't want to voyeuristically be in the ladies room with a bunch of hotties?" So we watched.

We yawned again.

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by Steve Hall    May-25-10    
Topic: Industry Events



Publicis CEO Loses Advertising's Game of Individual Immunity

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So a new CMO took a gig at a brand and promptly proceeded to fire the agency his predecessor had hired. And the head of the jilted agency is upset? oh please. Get over it. This has been business as usual since companies stopped giving a shit about employees and work became a game of every man for himself.

There is no dedication any more. No employee loyalty. No corporate promises to employees. No pension plans. And no love lost when the door hits you on the ass after hearing, "your position is no longer available" or some other line of bullshit.

No. It's an all out war for personal survival. Everyone will now do anything to avoid being downsized and everything to insure they succeed and prosper. So it is without surprise GM VP of U.S. Marketing Joel Ewanick fired Publicis and handed creative duties for Chevrolet to Goodby Silverstein & Partners, an agency Ewanick has worked with before.

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by Steve Hall    May-24-10    
Topic: Agencies, Brands, Opinion



Ad Creation Tool to Make Mad Men Lazy...And Rich

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A New York Times story screams, "An Ad Engine to Put 'Mad Men' Out of business. it's a story about PlaceLocal, a program that creates an ad simply from a person entering the name and address. Then PlaceLocal spreads its tentacles and gathers images, video, hours of operation, phone number, blog commentary on the business and other information. Once that information is gathered, an ad magically appears, Yes, it's true. And it's impressive. But it's not going to put Mad Men out of business.

This sort of service is perfect for the local baker or car dealer or restaurant or any other small business that can't afford to pay for an agency or even a freelancer. Of course, it won't be long before agencies use this service for their pown clients, pass the work of as their own and then charge 20 times the actual cost.

Hmm. This really isn't a bad thing. Small business can make decent ads on their own. And lazy agencies can use it to up their revenue. What's not to love?

by Steve Hall    May-24-10    
Topic: Agencies, Brands, Tools



CNN to Explain Why We All Need Body Condoms

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This is one of those programs you really don't want to watch. It's like listening to those people who insist upon telling you your kitchen counter is crawling with germs and you're just making it worse by using a sponge.

Yea. CNN has been working for a year on an investigation looking into pollution, health and the nastiness that surrounds us. Look, shit is everywhere. We're all gonna die of something. Do we have to be reminded of it? Anyway, here's a commercial promotion the show. Sadly, it makes a lot of sense.

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by Steve Hall    May-24-10    
Topic: Cable



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