Pantene Seeks Reality Hair Star

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"Hi, I'm Kaitlin Voorhest and this is a day in the life of my hair (sexy cleavage shot). This is my hair when I first wake up in the morning (morning hot mess look). What a mess, right? Washing my hair's got to be the least favorite part of my day (not so sext shower shot) and it takes forever and a half and I use so much shampoo. The only good thing about it is I get to use Pantene Highlighting Expressions (gratuitous product plug). It makes my hair so soft and manageable and smells great (feature and benefit).

Being a college student , I'm always on the go and I'm always sure to have a brush in my purse. It's really good on windy days like this (sexy hair flip). I love coming to the pool (sexy bikini moment) so I always put my hair in a bun so the chlorine doesn't get in my hair (huh??)

Afternoon showers are part of living in Florida so I wear my hair in a braid (demure, innocent look) so it can handle the humidity and tackle the frizz.

After a long, busy day, I'm about to head out and meet my friends for dinner. In stead o keeping my hair straight like I always do I decided to crimp it. My hair has a lot of different personalities and it's really hard to handle but I have to do it every single day. That's why I should be the first reality hair star. The question is, can you handle it, Pantene (overly cute hand on hip)."

That's all you really need to know about Pantene's search for its "world's first reality hair star." See it and all it's goofiness here.

by Steve Hall    May-20-10   Click to Comment   
Topic: Brands, Promotions, Social   

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