Source Says Cornelius Trunchpole is Saatchi's Gerry Graf

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A tipster tells us "I have it on good authority that the Facebook character Cornelius Trunchpole [who also has a blog] is, in fact, none other than Saatchi & Saatchi Chief Creative Director Gerry Graf. And that the whole thing is a publicity stunt for his new agency. Apparently everyone at Saatchi's has known about this for weeks,"

Hmm. Perhaps Graf got tired of waiting around for everyone to figure this out and wanted to drop a clue. Well, here it is, people. We've contacted Saatchi for confirmation and will share their response as soon as we have it.

UPDATE: During a chat with Cornelius after friending him on Facebook, he denies he is Gerry Graf:

Cornelius: Delighted to make your acquaintance dear boy.
6:47pm

Steve Hall: Are you Gerry Graf? I'm told this is a stunt to promote a new ad agency
6:48pm

Cornelius: Gerry Graf? Of course I'm not. I'm Cornelius Trunchpole! Though I am launching a new ad agency, that much is true. Trunchpole & Trunchpole. It will follow a most unorthodox model.

by Steve Hall    May-26-10   Click to Comment   
Topic: Agencies, Guerilla   

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