Yawn. Microsoft Does Flash Mob For Office Launch


When will Microsoft realize there's absolutely nothing it can do to associate even the tiniest bit of cool with its brand? In yet another lame attempt, we get this flash mob stunt the brand did yesterday in New York's Lincoln Park for the launch of its new Office product.

It's as bad as that in-store dance disaster they did last Fall.

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by Steve Hall    Jun-17-10    
Topic: Bad, Brands, Guerilla, Worst

Armani Unveils More of the Unbelievable Hotness of Megan Fox


Back in January we let you know Megan Fox (Those eyes! That waist! Those hips! Those lips! The Come Hither-ness!) was tapped to become the new face of Emporio Armani Underwear and Armani Jeans. There were photos. There was a video. And there was some blogger who complained the video didn't show enough Fox.

Well, now there's more to look at in the form on a just-released new ad that's part of the brand's Fall and Winter ad campaign. The campaign breaks in July online and on billboards in New York, Los Angeles, London, Milan, Rome, Paris and Tokyo.

Cristiano Ronaldo handles the men's side of things for the brand.

by Steve Hall    Jun-17-10    
Topic: Brands, Campaigns, Celebrity

Julia Roberts Becomes Lancome's Pretty Woman


In a $20 million deal, Julia Roberts will appear in a Lancome ad campaign for the brand's new Definicils Precious Cells Mascara. She's Photoshopped like crazy but who cares. We still love her. And it wasn't Pretty Woman that sparked that love. It was her pre-fame appearance in Mystic Pizza.

by Steve Hall    Jun-17-10    
Topic: Campaigns, Celebrity

Boobs Flexed For Boobs and Burps


The power of the female breast has been called into action again. This time for Belgian breastfeeding shop Boobs and Burps. In the video, called Happy Boobs, we see several woman flexing their boobs to the tune of a cutesey song about children.

And that's all there is.

by Steve Hall    Jun-17-10    
Topic: Commercials, Good, Strange

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You're Gonna Be Clappin' When You Hear Eminem Rappin'


There's a lot of ways to sell a CD but we happen to like this way the best. The infomercial. With Vince. Did you know a CD can slice, dice serve as a coaster? You can also put it on your hoes. And yea, that is spelled correctly.

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by Steve Hall    Jun-17-10    
Topic: Celebrity, Good, Strange, Video

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