Streakers Pimp Briefs, Politician Gets Clean, Naomi Campbell Sexes Up

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- Sports briefs company Bjorn Borg hired two women wearing only shorts and pasties and had them interupt a men's field hockey game by throwing packages of the briefs all over the field.

- Not all politicians are dirty.

- Naomi Capbell splays herself all over vehicle and gas pump for Dennis Basso's Autumn/Winter ad campaign.

- Lawyer helps home owners fight increased property taxes. Hmm. One wonders if the legal fee would just equate to the adjustment negating the whole effort in the first place.

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by Steve Hall    Oct-27-10    
Topic: Celebrity, Guerilla, Political



Zombies Take Over Major Cities to Promote AMC's Walking Dead

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Yesterday, an army of zombies appeared near Madison Square Garden and other parts of New York City. Covered in blood and looking every bit as dead as a zombie should, the army wandered about as part of a promotion for AMC's upcoming series The Walking Dead.

The zombies also appeared in 26 other cities around the world including Washington DC, LA, Hong Kong, Buenos Aires and Taipei as part of the promotion.

At one point, the zombies began to crawl over a taxi. But taxi driver David Pollack played along with the stunt and pretended to escape from the undead slipping out the back seat of his cab. Of the little role play, Pollack said, "I'm a tough New Yorker, but I don't mess with zombies."

by Steve Hall    Oct-27-10    
Topic: Guerilla



Dwyane Wade Becomes James Bond for Jordan Brand

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Working with Miami Heat's Dwyane Wade, Wieden + Kennedy has created a campaign called Dominate Another Day for Jordan Brand. Yea, it's totally a take on James Bond and features Wade battling various bad guys including the Green Gang and Snake Charmer while he attempts to transport the rings back to Miami.

Along with the TV commercial are outdoor boards and online. A site called Jumpman23.com will highlight the back story of those in the saga.

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by Steve Hall    Oct-27-10    
Topic: Celebrity



'Queen Meg' Protests Meg Whitman's Gubernatorial Bid

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Protesting Meg Whitman's stance on healthcare, medical record privacy and her general lack of political experience, the California Nurses Association has unleashed Queen Meg, part of a "sabotage bus tour" running up to California's Nov. 2 election. The Queen med Bus Tour will follow Meg Whitman along her campaign stops across Southern California.Nurses from the Los Angeles area will join the protest.

In addition to the tour, the California Nurses Association has launched a social media campaign using Facebook, Twitter and YouTube.

by Steve Hall    Oct-27-10    
Topic: Political, Social



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Maria Lawson Lends Prodigious Cleavage to Miss Fit

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Miss Fit, a small, UK-based company specializing in clothing, lingerie and swimwear for women lucky (or unlucky depending upon viewpoint) enough to possess DD cup or larger breasts, has signed a deal with the very curvaceous X Factor star Maria lawson.

Lawson is a perfect fit for Miss Fit. More than twice the size of a DD, Lawson straps herself into a 36JJ bra when she gets dressed in the morning.

Of her size, Lawson says, "I have grown to like my body. When I was younger I was very self-conscious and didn't like my boobs at all. I wished I could be like all the small dainty girls who could wear cute little tops! My mum always told me to be grateful for what I've got and now I am."

Lawson will model the brand as part of an upcoming PR push.

by Steve Hall    Oct-27-10    
Topic: Brands, Celebrity



Endangered Species Plead Their Case in Biodiversity Effort

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Who the hell invented the term "biodiversity?" It sounds like some kind of namby pamby version of a perfectly good word that's been around forever: extinction. Yea, biodiversity is all about being nice to endangered animals so they aren't forever erased from this earth.

Can't we just say what we mean? Do we always have to invent "softer sounding" phraseology when all we really need to say is "hey, there aren't a lot of blobfish around so stop killing them. That said, this new campaign from for Biovision from Walker Zurich is amusing enough.

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by Steve Hall    Oct-27-10    
Topic: Cause



Foursquare Farts

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Hahahahaha! here's an absolutely pointless spoof of Foursquare called Fartsquare.Yes, it's completely juvenile and devoid of any socially redeeming qualities. Then again, one of the top selling apps in The App Store is iFart. You can never get enough bathroom humor.

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by Steve Hall    Oct-27-10    
Topic: Social, Spoofs