Girls With Boobs...Uh...Guns Pose For Charity


Girls with guns. It's a thing, you know. How it began we have no idea. Nor do we care. But can you say "phallic symbol?"

Here's a video of the photoshoot which resulted in a Hot Shots calendar to benefit the charity Help for Heroes. At first, we didn't quite realize what we were looking at. With all those gigantic breasts spilling out of their tiny tops, it took us a while to even realize the girls were carrying guns. But that's out problem. Not yours.

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by Steve Hall    Nov- 8-10    
Topic: Cause, Racy

Next Year, You Should Go to Blogworld

Bonin Bough, Stef Agresta

In mid-October, Las Vegas was host to Blogworld Expo, a 4,000 attendee conference focusing on the broad category of social media. In its fourth year, the three day conference has grown well beyond its blog-focused beginnings and has expanded to cover a wide variety of social media-related topics and beyond.

Held at Mandalay Bay, a keynote was given by Mark Burnett and sessions covered everything from content creation to distribution to monetization to business development to podcasting to mobile to affiliate marketing to design to, yes, social media.

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by Steve Hall    Nov- 8-10    
Topic: Industry Events

Babies Curled, Kindle Calmed, Facebook Placed, Meester Gets Wang


- It's not in English but the point is pretty clear: curling is a very, very strange sport.

- Amazon is out with a couple of less threatening Kindle ads that decidedly do not go head to head with Apple's iPad.

- Be sure to check out this week's Beancast in which some idiot named Steve Hall tries to sound like he knows what he's talking about when it comes to Facebook's new Deals offering.

- Murray Newlands is out with a new book, How to Make A Blog Book. Check out the Facebook page too.

- If you're Gossip Girl fan, you'll likely want to check out Leighton Meester in the new Vera Wang campaign when it breaks next summer. It's currently being shot in New York.

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by Steve Hall    Nov- 8-10    
Topic: Agencies, Celebrity, Podcast, Publishing, Social, Strange

Former Go Daddy Girl Investigates History of Mail Order Brides


Who doesn't love watching a hot chick with a foreign accent talk about mail order brides? Yea, the concept is stupid but the result is kinda funny. And informative. Because who knew the practice's history wasn't based on a bunch of horny men looking for women half their age.

In this six minute video, former Go Daddy Girl Marina Orlova of Hot For Words, dressed in a tight red crop top, gives us a history lesson on the genesis of the mail order bride.

There's actual fact and figure here, people! Of course, she's pimping her own website too. Well, not her website but that of Anastasia Date.

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by Steve Hall    Nov- 8-10    
Topic: Racy, Video

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Love, Hate Run Deep in Advertising Business


While this work by Leo Burnett Toronto for the 2010 ADCC Awards is supposed to call attention to the love/hate relationship many in advertising have with the business, all it really does is point out how fickle those who work in advertising really are.

Make up your fucking minds, people. If you hate it, get out. If you love it, dive in and quit your bitching. It's as simple as that.

That said, the spot is really beautiful. Well done work. LBT must have been loving advertising when they created this one.

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by Steve Hall    Nov- 8-10    
Topic: Agencies, Industry Events

Morgan Freeman (We Think) Voices New Visa Commercial


Hmm. Maybe Morgan Freeman just forgot he voiced that political spot. After all, he voices practically every commercial out there lately including this one from TBWA\Chiat\Day for Visa called Never Missed A Super Bowl.

The spot highlights the Never Missed a Super Bowl Club, a group of people who haven't missed a Super Bowl in 44 years. The spot offers the chance for anyone to join the club by giving everyone who simply uses their Visa card a chance to go to every Super Bowl game for the rest of their life.

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by Steve Hall    Nov- 8-10    
Topic: Brands, Campaigns, Celebrity, Commercials

Undergarments in a Bunch Over Bundaberg Rum Apology


The Bundaberg Rum saga which had the distiller first blow up then roast a crocodile on a golf course now has the brand apologizing for it's first apology. In reaction to an apparent outcry over the blowing up of a crocodile, the brand issued an apology. Apparently, that apology wasn't good enough so the brand issued another.

It's all just plain poppy cock. But take note of the suitcases.

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by Steve Hall    Nov- 8-10    
Topic: Commercials, Strange

Pepsi Can Do It Better Than Coke


In the continuing battle between the two zeros, Coke and Pepsi, the battling duo take their fight to the aisles of a BJ's-like club store. To the tune of Irvin Berlin's Anything You Can Do, the duo one up each other with ever more creative aisle displays.

In the end, it's Pepsi that crushes Coke with help from Snoop Dogg who makes an appearance atop and sparkling stage of Pepsi boxes.

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by Steve Hall    Nov- 8-10    
Topic: Brands, Celebrity, Commercials

Study Trashes Effectiveness of Facebook, Twitter


A survey, conducted earlier this year by Intellimon, in partnership with the University of Bradford, polled over 4000 online businesses.

The study's findings aren't exactly comforting to businesses considering the use of Facebook and Twitter for certain aspects of their marketing:

- While 67% of respondents use social media platform Facebook to promote their business, an average of only 29% find the platform effective in any way for driving traffic to their business website.

- Popular micro-blogging platform Twitter faired equally badly - only 27.2% saying they found it effective for generating website traffic to their business website. [One must remember, traffic to a website is but a tiny aspect of marketing success]

- The typical age of people doing business online is higher than you might have thought. Of the thousands of respondents, 62% were 50 years of age or older. [Why is this a bad thing?]

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by Steve Hall    Nov- 8-10    
Topic: Research

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