Smarmy Car Dealer Too Clingy, Mr. Lube More Flexible

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Sometimes a double entendre is so blunt it reaches out, grabs you by the hair, shakes you into submission and forces you to laugh. Other times, such as in this ReThink Canada-created commercial for Mr. Lube, they just slowly reach over, wink, nod and utter, "See? We can be funny without falling into the gutter."

Called Dear John, the spot, as described by the agency is a "classic girl-meets-guy, girl-buys-car-from-guy, girl-ditches-guy-for-Mr.-Lube-because-guy-is-too-clingy-and-demanding...and too hairy."

Yea, that describes it quite well.

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by Steve Hall    Feb- 9-11    
Topic: Commercials



Toyota Enlists James Lipton to Help Determine Plural of Prius

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In their continuous search for the plural of Prius, Toyota has turned to James Lipton who, in a new video, interviews William Shakespeare, an octopus, a rapper, and others to get a handle on the proper word for the plural of Prius. Shakespeare think the correct word in Prium but his suggestion falls to the bottom of the list. Here are the current standings:

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by Steve Hall    Feb- 9-11    
Topic: Brands, Celebrity, Video



Dating Site Gets French Kissed

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As Valentine's Day approaches, dating networks are pushing hard to recruit new members. Anastasia International, a large international dating community on the web, has recruited Russian etymologist and renowned web personality Marina Orlova from Hot For Words to study the history of "French Kissing" in a new video for their latest promotional campaign.

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by Steve Hall    Feb- 9-11    
Topic: Celebrity, Racy, Video



New GoDaddy Girl Joan Rivers Supports Same-Sex Marriage

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Now that she's a GoDaddy Girl, Jon Rivers can do anything, even support gay marriage in New York. Which is exactly what she's doing in a new commercial for gay advocacy group Human Rights Campaign.

In the ad, Rivers says, "All New Yorkers believe in fairness, that's why we should support marriage equality. For goodness sakes, come on guys,"

Sadly, she looks way less hot in this commercial that she did in the GoDaddy commercial.

by Steve Hall    Feb- 9-11    
Topic: Cause, Celebrity



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Clients: Can't Deal With Them, Can't Survive Without Them

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We are informed this xtranormal video of an agency pitching a client is based on actual events. Having been in the business for quite some time, we are not surprised at all by the rampant idiocy, self-importance and downright sleazy behavior displayed.

If you haven't experienced a situation like this yet in your career, wait a while. We, sadly, guarantee you will.

Footnote: We've witnessed equally absurd behavior from the agency side as well.

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by Steve Hall    Feb- 9-11    
Topic: Agencies, Brands



Mitsubishi Breaks Five Guinness Records in 24 Hours

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In a refreshing departure from the ad industry's obsessive focus on awards which mean nothing to the general public, we are pleased to see that 180LA is giving a nod to awards "regular" people have heard of: Guinness World Records.

To highlight the winter weather prowess of the Mitsubishi Outlader and Outlander Sport, 180LA traveled to Ghost Lake near Calgary, Alberta in an attempt to break as menay Guinness World Records as they could in a 24 hour period.

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by Steve Hall    Feb- 9-11    
Topic: Agencies, Brands, Campaigns



HomeAway Issues Un-Needed Apology For Baby Toss

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WTF is wrong with people? Have they nothing better than to complain about innocuous moments in commercial which, if you ask any normal person, are just plain funny? Have we all lost our sense of humor? Our ability to laugh at a joke? Are capability to interpret slapstick humor? Do we need the Three Stooges to come back to life and give our society a collective slap upside the head?

In a move that is absolutely incomprehensible to us, people have actually complained about the FAKE baby DOLL being thrown against the window in the HomeAway commercial causing CEO Brian Sharples to issue - and this is another bone we have to pick - a lame ass apology.

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by Steve Hall    Feb- 9-11    
Topic: Opinion, Strange, Super Bowl 2011









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