Laundry Bags Promote Washing Machine

Laundry_Bag_Takeover.jpg

One might think a laundromat/dry cleaner would hope no one would ever buy a washing machine and dryer seeing it as competition. One might also think a laundromat/dry cleaner would never let a washer/dryer manufacturer advertise on the bags they use to cover freshly cleaned clothing either.

One, of course, should never assume anything. Especially in advertising. Created by Y&R Dubai for LG Electronics, the laundry bag takeover was developed to promote LG's new Steam Direct Drive Washing Machine.

by Steve Hall    May- 5-11   Click to Comment   
Topic: Specialty   

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