Because When Last Did an American Apparel Ad Make You Want Kids?

american-apparel-kids.png

...yeah, we said "want kids," not "screw maniacally" (which can sometimes lead to weebs, but ones this awesome? Less likely.)

This Tony Kelly-directed piece of beauty is about two boys, their intimacy, their engagement and their differences. The story is loose at best but you're not watching it for that; you're watching because it's beautiful, and because it all slips by you to the tune of Debussy's Clair de Lune.

If it feels aimless and ephemeral, that's part of what makes it precious.

by Angela Natividad    Jun-10-11   Click to Comment   
Topic: Brands, Campaigns, Good, Video   

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