Big Breasts + Slow Motion Video = Yawn...Another Lingerie Ad

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Lara Stone's breasts are front and center in the latest campaign from Calvin Klein touting the brand's new Naked Glamour line of lingerie. The new line is said to be "designed to make a woman look even sexier than naked."

Well we always new a scantily-clad woman is far more desirable than a completely naked woman. After all, there's nothing to do with a completely naked woman. She's already got all her clothes off. There's no mystery. There's no anticipation. There's not burning desire to tear what little she has on off so you can...sorry. There we go again. Somehow, we keep forgetting Adrants is supposed to be some kind of business-focused publication about advertising and not a rag filled with the prurient ramblings of some horny male ad slut.

So, back to business. The campaign was created by Baron + Baron and shot by Patrick Demarchelier. Stone has appeared in Calvin Klein campaigns before including ads for Calvin Klein Keans X in which she gets naked, the famed CK One Jeans billboard which some claimed dropped the F-bomb and the Calvin Klein Collection.

by Steve Hall    Jul-14-11   Click to Comment   
Topic: Brands, Campaigns, Celebrity, Racy   

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