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Zappos Nudity Campaign Compared to Artist's Nude Photography

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So Zappos is out with a new campaign that features nude women going about their day as if doing so completely nude were completely normal. QR codes in the ads lead to a site on which you can clothe these beauties. All well and good. Though we're not sure why anyone would want to put clothes on a hot nude woman if they didn't have to. But that's besides the point.

One Adrants reader thinks the Mullen-created ad campaign is a bit too close in likeness to work from artist Erica Simone. You can take a look at that work here (naked breasts so NSFW) and the Zappos ad here.

A similar comparison is being made between an Erica Simone image of a naked woman riding a motorcycle (semi-SFW) and a Zappos ad featuring a woman on a Vespa.

This sort of thing happens quite often and, in most cases, is pure coincidence. We've reached out to Mullen for comment and they have assured us any similarities are, in fact, purely coincidental.

by Steve Hall    Jul-13-11    
Topic: Agencies, Brands, Campaigns, Racy



This Week in Hot Ad Girls

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Perhaps you've heard of the site Who Is That Hot Ad Girl. The site answers that very question and digs deep into ads that feature hot ad girls and informs readers who they are, what they're up to and where else they can be seen. In the past week the site has featured the current Doublemint Twins, Nicole and Natalie Garza, Fancy Feats Cat Food hottie Louise Griffiths, Tostitos stunner Meghan Markle, Dell Inspiron Switchblad Lids beauty Skyler Vallo, UbyKotex goddess Rachelle Wood, Groupon cutie Aleah Whaley, and, of course, the impossibly hot Kate Upton who is currently appearing in SoBe Life Water commercials.

From time to time, we plan to feature some of the hotties from the site here on Adrants. In the meantime, be sure to visit Who Is That Hot Ad Girl regularly for the finest in ad girl hotness.

by Steve Hall    Jul-13-11    
Topic: Campaigns, Racy



Russian Supermodel Irina Shayk Wears Little For Next

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And for today's eye candy, we have Irina Shayk. Russian super model Shayk has been tapped to front a new campaign for fashion brand Next, Shayk will appear in ads wearing as little as possible; bras, panties, corsets, pajamas, robes and all manner of sexed up lingerie that, let's be serious, is always designed more for men to ogle than for women to feel comfortable wearing. Especially if they aren't model-hot like Shayk.

See more of Irina here.

by Steve Hall    Jul-13-11    
Topic: Campaigns, Racy



Hot Model Takes Piss in Woods

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Model Environment, a new cause group that uses fashion models to call attention to environmental and social causes is out with a new PSA, Helene on Toilet Paper. The PSA which shows model Helene Traasavis running through the woods in search of a toilet aims to urge people to reduce the amount of toilet paper they use.

more »

by Steve Hall    Jul-13-11    
Topic: Cause, Commercials, Racy



Eska Water Ad Pulled Over Racism Complaints

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Racism in advertising seems to be a hot topic this week. No sooner does DirecTV find itself in hot water over a recent commercial, complaints are piling in over an Eska water ad which features faux aboriginal warriors. The ad, created by Toronto-based KBS+P, features three non-aboriginal men dressed in aboriginal barb who suddenly appear in a modern kitchen to defend the purity of Eska water.

Eska CEO Jim Delsnyder apologized for the ad saying, "Eska Water wishes to apologize to all those who may have found the campaign and its images disrespectful. Certainly, that was never our intention." The ad has been pulled and will not air again.

Citizen journalist and Mohawk Clifton Nicholas said, in a YouTube video, "Eska tried to explain to me that they didn't depict a specific group of people but that's not the point. The point is you're depicting natives in a negative fashion, natives in general."

more »

by Steve Hall    Jul-11-11    
Topic: Policy



Should A Brand Pull An Ad Because Commentary Turns Ugly?

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As you may have heard, DirecTV has pulled its latest ad featuring a fictional character Tommy, "The Truth" Thompson, from YouTube because the comments became a bit harsh. Central to the debate was the notion the spot contained racial overtones and glorified violence. You can view the spot below and decide for yourself.

We're not going to debate the finer points of racism, the hypersensitivities of today's culture nor the annoying inability of, it seems, anyone, to understand humor. Rather, we're going to ponder the mindset of a brand that pulls content just because things get ugly.

DirecTV said the spot was pulled from YouTube because "the content of the associated posts was devolving into an R-rated dialogue." The spot will continue to air as planned on national television.

more »

by Steve Hall    Jul-11-11    
Topic: Opinion



Candied Ass For Sale on Groupon

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We've used Groupon for a while though "used" may be a bit of an overstatement. We have the app but we've never actually purchased anything. Each day the offers come in and we sort of go "hmm." Today an offer came in for Fancy Fortune Cookies. But when we opened the app, we were stunned to see an image that looked very much like two legs and an ass covered in chocolate and candy.

Has porn hit Groupon?

by Steve Hall    Jul- 9-11    
Topic: Mobile/Wireless, Strange



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