Conference to Offer Mobile Case Study Success Stories


On September 21, Business Development Institute will host Mobile Social Communications 2011: Case Studies and Roundtables, a one day conference designed to share mobile success stories from brands that have realized tangible business goals through the use of mobile strategies.

The conference will answer the following questions: How do brands participate in mobile social gaming to achieve marketing objectives? What are the best examples of how leadings brands use mobile social strategies to achieve business goals? How are location based platforms such as Facebook, Foursquare, and Yelp working with brands to connect with consumers? How do marketers and communicators embrace virtual currency in the mobile social space? How do you integrate mobile social strategies into your enterprise's marketing and communications platform? How do you overcome challenges from extending existing social media platforms into the mobile space? Who are the leading agencies and technology players that have experience in helping brands create and execute mobile social strategies?

Facebook Director of Local Emily White will keynote and case studies will come from The Vitamin Shoppe, American Express, OpenFeint, Foursquare, The Corcoran Group and MocoSpace.

The conference will be held at The Graduate Center of The City University of New York. Check out all the conference information here and if you decided to attend, use the code ADRANTS for a discounted registration fee of $175.

by Steve Hall    Aug-30-11   Click to Comment   
Topic: Industry Events   

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