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Sports Illustrated Supermodel Irina Shayk Fronts Rampage Campaign

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Following in the footsteps of Bar Refaeli and Gisele Bunchen, Sports illustrated supermodel Irina Shayk is making her debut as the new face of fashion brand rampage. Shayk will front the brand's new Fall campaign. You can watch Shayk talk about her role in the campaign in the video below well as check out the ads here, here and here.

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by Steve Hall    Sep- 7-11    
Topic: Campaigns, Celebrity, Racy



Cows Hate Cold Hands

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Farmers take notice. Actually, don't. Why? Because it's a rare farmer these days who actually milks a cow by hand. For you city folk, most cows are now milked by a machine that connects to the cow's teats (yes, that's what cow nipples are called) then automatically disconnects when the cow is finished giving milk. Anyway, that doesn't seem to be relevant to Zippo and its agency, Pittsburgh-based Brunner, which advocate the use of the Zippo hand warmer prior to hand milking a cow.

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by Steve Hall    Sep- 7-11    
Topic: Commercials



Pepsi Max Film Festival Entry Freezes Time (Without Special Effects)

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When entering the MoFilm London Pepsi Max Short Film Competition this year, Lawrence Chen and fellow creative Hagan Wong wanted to create "a branded short film that moved through a frozen moment in time, but did not cost half a million dollars and did not use any computer graphics or digital special effects." Below is the result of their work and we kinda like it.

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by Steve Hall    Sep- 7-11    
Topic: Industry Events



Uncle Marv Aids Young Filmmakers

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In three new BBDO-created, Untitled Films-produced videos for Royal Bank of Canada's sponsorship of the Toronto Film Festival, Uncle Marv comes to the aid of young filmmakers trying to break their way into the film business. Of course, everyone doesn't have a well-connected Uncle Marv so Royal Bank of Canada wants it known they are staunch supporters of young filmmakers.

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by Steve Hall    Sep- 7-11    
Topic: Brands, Campaigns, Industry Events



Irish Sporting Organization Not Happy With Hunky Dorys Hotties

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Remember the Hunk Dorys hotties? Let us refresh your memory. Last year Irish chip brand Hunky Dorys strapped several women into bikinis and had them play rugby for an ad campaign. Predictably, there were complaints and the campaign was dubbed sexist by many who complained to the country's Advertising Standards Authority.

Over the weekend, the brand debuted a new campaign which has scantily clad women playing soccer. A few complaints have been logged by the ASA so far.

One of the ads in the campaign contains the headlines, "Still staring?" next to the image of a scantily clad woman baring significant cleavage. A second ad features the same scantily clad woman revealing her ample assets next to the headline, "Taaaasty." The Hunky Dory website contains all the imagery you'll need to conjure up your perfect Gaelic football fantasy.

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by Steve Hall    Sep- 7-11    
Topic: Campaigns, Racy



AdLook Objectifies Ukrainian Ad Women, Charlize Theron Struts

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- In Ukraine, AdLook ranks agencies by how hot their female employees are.

- The Festival of Media Asia 2011 has extended their entry deadline for until Friday, September 16.

- Blogworld, which takes place November 3-5 in LA, has finalized the list of speakers for its Monetization Track.

- A Calgary mother was inspired by her gay daughter's experience with bullying to launch an anti-homophobia campaign.

- Charlize Theron struts her stuff in a new Dior J'Adore ad campaign.

- Ryanair is once again stirring the pot, this time with an that urges people to "See the Frauleins With the Big Jugs" during Oktoberfest.

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by Steve Hall    Sep- 6-11    
Topic: Agencies, Cause, Celebrity, Industry Events



Harley Davidson Recasts Customers as PETA-Like Animal Activists

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Aww, how cute. Those Harley Davidson riders. Who knew they were such sweet, caring, animal-loving softies? Who knew they'd take it upon themselves to free the world's caged animals so they, too, can roam free as if they were straddling a Harley?

Seriously though. We have to wonder what true, die-hard Harley lovers are going to think of this namby pamby portrayal of their usual tough guy image.

This is the work of Victor & Spoils. Which actually explains a few things. The work will debut tonight on Sons of Anarchy.

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by Steve Hall    Sep- 6-11    
Topic: Commercials



'Drunk Skeeze' Exposes Crotch For Agent Provocateur

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Here's some more Agent Provocateur hotness for you. This work features Paz De La Huerta (who sounds like she must be a distant cousin of Oscar De La Hoya) who is touting the brand's Fall and Winter lineup. The 1:30 video, which is really a collection of a few shorter videos, depicts Huerta in scenarios realistic only in the minds of creative directors and fashion aficionados.

Huerta, who is seen arriving in a vehicle, dropping her purse and, finally, leaving in a vehicle simply cannot keep her undergarments covered allowing drooling paparazzi to capture full on crotch and cleavage shots.

One YouTube commenter sums it up perfectly, writing, "LOL okay, so what I'm getting from this commercial is a 'lady' acts like a drunk skeeze and shows her underwear off to everyone with a crotch-flashing crouch to pick up her keys. Cool, got it."

Yea, that about sums up this work. And if you simply can't get enough Agent Provocateur hotness, we've collected quite a bit of it over the years for you.

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by Steve Hall    Sep- 6-11    
Topic: Brands, Commercials, Racy, Strange



Idiocy Still Front and Center in Most Advertising

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This is kind of stupid. Would a grown adult actually dump coffee over the head of someone they just took off their inner circle cell phone calling list? That seems to be the assumption Comparis is making in this new commercial for its circle of friends feature which allows for the inclusion of more than five friends.

Idiocy can be funny, of course. After all, we love to look down our noses at buffoons who would actually do this sort of thing thereby making us feel superior and intelligent in comparison. But why is it that so many brands have to stoop to this level of idiocy just to move product? Are people simply not capable of consuming information delivered in a straight forward fashion? Especially when said information is clearly - and without need for embellishment - compelling enough all by itself such as is the case in this commercial?

You tell us.

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by Steve Hall    Sep- 6-11    
Topic: Commercials, Creative Commentary



Infiniti Europe Fails to Set Itself Apart From Competition

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Aiming to "change the face of luxury motoring across Europe," this new Infiniti Europe campaign from TBWA changes the face of nothing when it comes to car advertising. With the tagline "Since now, the perfect line is a curve" - whatever the hell that means - the campaign is said to help position the brand as a viable alternative to Mercedes, Audi and BMW.

Explaining the campaign, TBWA European Creative Director MacGregor Hastie said, "With the launch of this campaign we are more than certain of having given Infiniti its proper place in the world of high-end luxury car brands and have found an extraordinary and distinguishing big idea that will allow us to create ever stronger and more creative campaigns in the future. Because, as every one knows, the perfect line, is a curve."

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by Steve Hall    Sep- 6-11    
Topic: Brands, Campaigns, Commercials, Creative Commentary, Opinion



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