Obama Kisses, Damon Swears, Situation Sues, Altoids Explains


- President Obama kisses China's Hu Jinto all in the name of Benneton's campaign urging the end of hate.

- See Matt Damon talk shit.

- Remember when Abercrombie & Fitch offered to pay The Situation if he would stop wearing their clothing? Well A&F may end up paying big as The Situation just filed a law suit against the brand.

- Here's Ubisoft's Tom Clancy Ghost Recon Future Soldier promotional video.

- Curious about the curious nature of Altoids? Check out the brand's Hall of Curiosity from Energy BBDO.

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by Steve Hall    Nov-17-11    
Topic: Brands, Campaigns, Celebrity, Policy, Video

William Shatner Urges Turkey Fryer Safety


Back in 1969 or thereabouts when the original Star Trek hit the airwaves, we wonder if William
Shatner, or anyone else for that matter, had any clue as to just how long his career and relevancy would last. And just how iconic he would become allowing him, of course, to become an uber spokesman for several brands. His latest stint comes from State Farm which produced a turkey frying safety video in which Shatner decides not to play it safe at all.

"Dammit, Bill, that's too much oil!"


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by Steve Hall    Nov-17-11    
Topic: Brands, Celebrity, Strange

Partridge in a Pear Tree as Imagined by a Lingerie Brand


Did you know that a partridge in a pear tree is really a hot blond wearing Bonds lingerie? Yea, seriously. It's true. Just watch this Christmas-themed commercial from Bonds. And that's all there is to say about that.

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by Steve Hall    Nov-17-11    
Topic: Racy, Strange

Winter Coat Maker Uses Guy Who Doesn't Need Coat to Sell Coat


You've probably seen plenty of those people who can withstand freezing cold weather; those people who jump in ice cold water and it doesn't phase them. Well meet Wim Hof, a man who says he has a mental thermostat and he simply doesn't feel the cold when he doesn't want to.

What's this all about? Oddly enough, selling a heated jacket that keeps you really, really warm. Wim won't need it but you will. Here's a a couple of promotional videos from Columbia, makers of said heated jacket.

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by Steve Hall    Nov-17-11    
Topic: Campaigns, Strange, Video

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Sushi Restaurant Gives Helping Hand to Drunk Drivers


Well this is pretty ingenious. To aid potential drunk drivers in determining just how drunk they might be before they drive off into a potentially disastrous situation, TDA_Boulder - for client Hapa Sushi - created and distributed 5,000 hand-shaped cards to the windshield wipers of parked cars.

The card's message read, ""WHEN TO CALL A CAB. 1. Turn wipers on low. 2. If you have any difficulty following the finger with your eyes, we suggest you call a taxi at 1.800.829.4222." The 800 number was directed to one of several cab companies.

And no sushi sales message. How high-minded of the restaurant.

by Steve Hall    Nov-17-11    
Topic: Guerilla, Outdoor, Specialty

'Chevy Runs Deep' Finally Makes Sense


For the most part, Chevy's tagline "Chevy Runs Deep" wasn't well received. But after you watch this commercial (and the extended version) you'll have a better understanding of and respect for the meaning behind Chevy Runs Deep.

Goodby, Silverstein & Partners created a commercial and long-form video that tells the story of two sons who found the 1965 Chevrolet Impala SS their dad owned for twenty years but had to sell. The sons searched for five years but finally found the car and bought it back for their dad.

It's a heartwarming story. And, yes, this sort of heartwarming story can be applied to any vehicle because no car brand has exclusive right to what a piece of metal means to a person and their life. It's just that Chevy's leveraging that nostalgia and, perhaps, for the first time the Chevy Runs Deep tagline actually makes sense.

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by Steve Hall    Nov-17-11    
Topic: Brands, Commercials, Video

Nissan Qashqai Has Its Way With LA


"Let's blow some shit up and digitally mess with the urban landscape!"

That's the sort of thinking we imagine was running through the minds of the creative geniuses over at TBWA\G1 when they created this commercial for the Nissan Qashqai which they've dubbed "the ultimate urban car."

In the ad we see urban murals and fixtures reacting to the car as it drives by. We can't imagine any city would want too many of these vehicles in their midst lest they're cool with their city being destroyed.

Luckily it's just a bunch of creatives exercising their skills in an attempt to sell a car.

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by Steve Hall    Nov-17-11    
Topic: Commercials

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