Social software provider Buddy Media has announced the launch of its YouTube social marketing solution, billed as the first global solution of its kind. With the service, brands and agencies can deploy a suite of social applications which Buddy Media would love for us to call "sapplets." These "sapplets" will help brands and their agencies customize their YouTube pages and deliver relevant social content globally based on a user's country and language settings.
So today ad:tech San Francisco kicks off. Much learning, insight and networking is expected. Last night, several parties kicked things into gear. After a restful nap and a martini at the Marriot's View Lounge, I met Vanessa Branco and we headed over to Row where Dataxu , AdSafe and Ligit were hosting a cocktail party. The place was packed but we did run into Lloyd Berry, a staple at every ad:tech I've ever been to.
We all chatted and then decided to head over to 111 Minna where MediaSmith and PubMatic were hosting their party. Lots and lots and lots of great food there which was good because as a matter of course we never waste time at a sit down dinner. There's just not enough time. Too many things to do.