Patton Oswalt to Host 16th Annual Webby Awards

DSC_0416.JPG

This Internet Week coverage is brought to you by ShareThis. The best content is hand picked.

Don't miss it. Wait, miss what? The Webby Awards! Critically-acclaimed stand-up comedian, writer, and actor Patton Oswalt will host The 16th Annual Webby Awards on May 21st at The Hammerstein Ballroom. The show, which honors excellence on the Internet and is known for its iconic (mostly) 5-word acceptance speech policy, will present awards to this year's Webby Award and People's Voice Award winners.

more »

by Steve Hall    May-15-12    
Topic: Industry Events



How Brands Can Meet Consumer Demand With Content

1-iwny_demand_media.jpg

This Internet Week coverage is brought to you by ShareThis. The best content is hand picked.

In Demand Media's packed Internet Week session entitled "Creating and Sharing Content for Real Life: Content as a brand differentiator," three representatives of the agency discussed the concept and implications of "pull marketing" in the current landscape. In a nutshell, this idea is the same as it always was: it's better to find out what consumers want and provide it than to create content and "push" it out, hoping to create demand where there was none before. The internet now provides brands with more insight than ever before regarding what customers actually want - so it's on brands to make useful, meaningful content.

more »

by Steve Hall    May-15-12    
Topic: Industry Events, Online



Fifteen Worldwide Social Media Stats For Marketers

ten_sm_facts.JPG

This Internet Week coverage is brought to you by ShareThis. The best content is hand picked.

In a presentation given at OMMA Social during Internet Week, comScore Media Evangelist Eli Goodman rattled off a plethora of juicy social media facts and figures. Here are but a few for you to digest.

- 1.2 billion people access social networks on their computers.
- One of every five minutes spent online is on a sial network.
- 1/3 of social network users are located in Asia Pacific.
- Five of the most engaged markets for social networking are in Latin America.

more »

by Steve Hall    May-15-12    
Topic: Industry Events, Research



New York Times' Carr, Stelter Discuss Changes in Publishing

iwny_2012_carr_stelter.JPG

This Internet Week coverage is brought to you by ShareThis. The best content is hand picked.

Day two of Internet Week kicked off with a panel conversation led by Internet Week Founder David-Michel Davies who interviewed New York Times writers David Carr and Brian Stelter. The three discussed the changes in publishing that have occurred over the past decade.

The conversation was an interesting, yet friendly, dichotomy of old versus new. Carr has been a journalist for many year. Stelter has been for five years of so. Carr is old school. Stelter is new school. But each have learned from one another and the two say they are each better for it.

more »

by Steve Hall    May-15-12    
Topic: Industry Events, Publishing



Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.







Featured FREE Resource: