Dial Celebrates Filth With 40 Days of Prizes
Red Tettemer +Partners has teamed with Dial again for a second "get men clean" event. Last August, the agency put together an event in Granby Colorado and over the course of the two days did everything they could do to get men dirty...so they could then use Dial to clean up.
This year, the agency is doing it all over again with "40 Days of Filth," a more social media-focused approach that includes challenges and prizes over the course of the 40 days. Well, actually, the challenges consist of sitting on your ass and clicking around to enter a drawing but, hey, that's actually challenging for some.
Check it all out on the brand's Facebook page.