Facebook-Focused Indian PSA Urges Caution When Liking

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In reaction to political unrest and violence in Assam, TBWA New Delhi has launched a Facebook-focused PSA which aims to caution people on how they use Facebook. Ad copy reads, "Your Like can hurt someone's feeling," "Your Like can ignite a riot" and "Your Like can lead you into danger." Each of the three ads carries the tagline, "Use your Like wisely."

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by Steve Hall    Aug-23-12   Click to Comment   
Topic: Cause   

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