Dry, Flaky Billboard Promotes Product That Eliminates Dry, Flaky Skin

B%26BBBillboardScreenStill72.jpg

Well this billboard certainly wouldn't have lasted long in the middle of Sandy. Thankfully, it's far from her path in Minneapolis. Created by Baldwin& for Burt's Bees' Intense Hydration moisturizing cream, the 11 ' X 6' billboard was covered by 1,300 $30 sticky note coupons created a "dray and flaky" look that, once removed, revealed a woman whose skin was smooth and youthful.

Check out the time lapse video of the project which was posted on the brand's Facebook page and on YouTube.

by Steve Hall    Oct-29-12   Click to Comment   
Topic: Outdoor   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments







Stanton Optical


Featured FREE Resource: