Pepsi NEXT Super Bowl Ad Trots Out Tired Parents-Not-Home Scenario

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This TBWA\Chiat\Day LA-created Super Bowl Pepsi Nest ad could have been funny. It follows the over-played scenario in which parents return home to find offspring having a party. It's got all the usual antics including a guy duct taped to the ceiling.

Parents come home home with the usual horrified looks on their faces and exclaim, What's going on here?" Dad then says, "hold on" and...while a dude pours milk over himself (OK, that is kinda funny)...ponders the "real cola taste. And that's it. That's all.

Tired premise. Poor execution. But what do we know. Drunk Super Bowl fans will probablt love it and tweet it up the charts.

by Steve Hall    Jan-30-13   Click to Comment   
Topic: Super Bowl 2013   

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