Miami Ad Students Propose Solution to Empty Libraries


Here's an ingenious idea. Now that the internet is available almost anywhere, people are able to do "instant research" to learn about anything on their smart devices. For a fictional project, Miami Ad School students Max Pilwat, Keri Tan and Ferdi Rodriguez developed subway campaign that allows people to grab the first ten pages of a book while riding the subway using near field communications. Once finished they will be informed of the closest libraries so they could finish their story.

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by Steve Hall    Feb-15-13    
Topic: Mobile/Wireless, Outdoor

It's Fashion Week Am I Am Not A Virgin


Here's a quickie, figuratively speaking of course. Eco fashion label I Am Not A Virgin couldn't get into New York Fashion Week so they made a video and did a promotional projection stunt. Check it out.

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by Steve Hall    Feb-15-13    

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