Andy Richter, Alien Attack Featured in New Lottery Ads
Two witty new New York Lottery spots from DDB NY continue the brand's "Yea, that kind of rich" theme. In one spot, we see a guy spouting off brilliant humor. Thing is, it's not his own humor. He's rich enough to afford Andy Richter and a room full of writers to feed him jokes through a microphone.
In another spot, one rich friend pulls a very elaborate prank on a friend. He leads his friend to believe the city is under attack by aliens...all just to get a picture of his horrified friend.
Yea, that kind of rich.