Band Launches Single..On USB Sticks Attached to Balloons

Belgian band Garcia Goodbye got creative with the launch of its new single. The band decided to literally launch the single...by attaching USB stick containing the song to balloons they let go into the sky.

The band also decided it would personally travel to the furthest location the USB was found, 800 kilometers from the home.

The stunt seems to have work. The band's single has been featured on Coldplay's website.