Eric Koston Wreaks Havoc, Catches Baby in Nike Ad

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We suppose it's all well and good for a brand such as Nike to hook up with an athlete such as skateboarder Eric Koston but all we get after watching this Kirshenbaum Bond Senecal + Partners- created Nike Koston 2 ad is that, well, skateboarders are punks who break the law.

Yea, Koston does a solid by catching a baby at the end but before that he's all about mayhem and destruction. Is this what Nike really wants kids doing when they strap on a pair of Koston's? And, yes, we understand the ad is the stuff ove roverblown legend but still.

by Steve Hall    Mar-25-13   Click to Comment   
Topic: Brands   



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