BBDO Creates 'Transportable Banner' to Illustrate Interior Spaciousness of Mercedes E-Class Estate

mercedes_transportable_banner.jpg

While the lowly ad banner has been getting a bum rap for years, every once in a while, much in the way outdoor boards occasionally get creative, an ad agency spices up the boring online rectangle.

To tout the new Mercedes E-Class Estate station wagon, BBDO Belgium created what they call a "transportable" banner. When we first saw that in the press release, we thought, "Oh no! Not another Amazon-style, re-targeting banner that won't stop showing you ads for something you just bought!"

more »

by Steve Hall    Nov-17-14    
Topic: Online



Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.







Featured FREE Resource: