Bloomingdales's Slammed With Social Media Outrage Over Date Rape Ad

bloomingdales_date_rape_cropped.jpg

Wow. I just wrote about an idiotic bank ad which made light of environmental issues and now we have a Bloomingdales' ad which many say makes light of date rape.

A Christmas print ad for the retailer shows an image of a woman and a man with a very questionable headline between them. The headline reads, "Spike your best friend's eggnog when they're not looking."

Like every brand which finds itself in this situation, an apology has been issued on a Facebook post which reads, "In reflection of your feedback, the copy we used in our recent catalog was inappropriate and in poor taste. Bloomingdale's sincerely apologizes for this error in judgement."

In reflection of your feedback, the copy we used in our recent catalog was inappropriate and in poor taste. Bloomingdale's sincerely apologizes for this error in judgement.

Posted by Bloomingdale's on Tuesday, November 10, 2015


In reflection of your feedback?

How about upon reflection of our brand's incredible idiocy and insensitivity and common sense and, well, everything?

Here's the full ad:

bloomingdales_date_rape.jpg

And here's the outrage:






And the brand's apology on Twitter:


Who's running things at these big brands?

by Steve Hall    Nov-15-15   Click to Comment   
Topic: Brands   

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