Bob Garfield Did Not Explain Word of Mouth

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We'd like to offer an apology to Bob Garfield. In a piece we wrote yesterday about a CoBrandiT video that featured footage of Bob doing an interview with CoBrandiT that included outtakes shot prior to the actual interview, we mis-stated Bob knew he was in on the joke when, in fact, he was not. He had made some comments, in jest, while defining word of mouth prior to the beginning of the actual interview. Bob says CoBrandiT used those comments without his knowledge and he thought those shooting the video worked for WOMMA and not for CoBrandiT. We respectfully apologize. Though, we still think the video was hilarious. Rather than incur further wrath, CoBrandiT has taken the video down and placed an apology in its place. Now back to our regularly scheduled programming.

by Steve Hall    Jun-13-06    
Topic: Announcements, Industry Events, Word of Mouth



Adrants And HP Offer Creatives Free Basic Portfolio Service

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As you may know, Adrants offers a creative portfolio service which provides creatives a place to showcase their work in a searchable database promoted across several advertising industry websites. We've now partnered with HP to offer, for a limited time, a free basic portfolio which provides for five images, your professional details and contact info. It's not much compared to the other offering which allow for more images in your portfolio and a higher ranking in search results when people search the service for portfolios but it will give you a taste of the service and maybe you'll later decide to upgrade. If you do, or if you want to skip the basic level and move to higher Vinyl or Leather portfolio, you'll get two months free. You can check out all the details here. You do have to register (for free) at the HP Graphic Arts website to take advantage of the offer. I know, I know. Rule, rules, rules...

by Steve Hall    Jun- 4-06    
Topic: Announcements



Adrants Re-Vamps Creative Portfolio Service

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Adrants Portfolios, a service for creatives to exhibit their portfolios and get it seen by hiring companies and for companies in search of creative talent to easily search a large database of creative portfolios is now even better. We've made it easier to review the portfolios and expanded the service so that your portfolio can be seen by upwards of 400,000 people per month. We've added an incentive as well. When you sign up for an annual Vinyl or Leather portfolio online, you'll get two extra months for free. Check it out here.

by Steve Hall    Apr-22-06    
Topic: Announcements



Adrants Has Everything For Ad News Junkies

If your a news junkie and/or and RSS junkie, we've got a couple things for you. You may have notice\d the word AdGasm at the top right of the site. That link leads to a page that contains advertising newsfeeds from sites like Ad Age and Flickr photo streams that focus on advertising. It's a "river of news" style page with over 50 sources that's updated every ten minutes with new items. Rest assured we'll cover all the big stories on the front page here but it you simply can't get your fill and have to read hundreds of advertsing items every day, this page is for you. You can also subscribe to the RSS feed of the page as well.

more »

by Steve Hall    Apr- 5-06    
Topic: Announcements, RSS



Rocketboom's Amanda Congdon Loves Adrants

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We are pleased the witty, the wonderful, the beautiful, the famous Amanda Congdon, host of the Rocketboom video podcast, has named Adrants one of her top ten sites. She says a good blog "will teach me something and it will entertain me while I am learning."

We're in good company with Scripting News, Stuff on My Cat, BuzzMachine, Pink Is The New Blog, Waxy.org, Gawker, Blogspotting, Crooks and Liars and Boing Boing. Damn, that really is good company if we do say so ourselves. We're pleased we can entertain and inform you, Amanda. Thanks for the nod.

by Steve Hall    Mar-25-06    
Topic: Announcements, Podcast, Weblogs



Adrants Invites You to Take Its Readership Survey

It's been a year or so since we've formally asked you to offer us input on how we do things around here and to tell us a little bit about yourselves so we can help insure the ads on the site are as relevant to you as possible. After all, no one wants to see an ad for a microbial cell culture clarification device on Adrants when all we care about is advertising. So please take a few short minutes to answer this 15 question survey so we don't burden you with unnecessary messages about medical devices no one knows anything about.

by Steve Hall    Feb-15-06    
Topic: Announcements



Adrants Hits the Seas For Industry Conference On Cruise Ship

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If you've been in advertising for a while, you've certainly been to your fair share of trade shows, conferences and seminars but we're pretty sure you've never been to an advertising conference held on a cruise ship. Well, that could change for you very soon. While, you've no doubt heard of or been to other conferences that focus on how the weblog medium can help your marketing, PR and advertising, the Blogonmics conference, held aboard Royal Caribbean Cruise Lines' Enchantment of the Seas will be very different.

more »

by Steve Hall    Feb- 7-06    
Topic: Announcements, Industry Events, RSS, Weblogs



Adrants Offers More Than Just Advertising News

We thought it was time to update you on all the things you can find on Adrants aside from the content on the main page. Recently, we partnered with Portfoilios.com to launch Adrants Portfolios where creatives can upload their work (yes, for a fee) to a searchable database access by companies seeking creative services. We've added a section called AdGasm (hey, we had to call it something) that compiles selected advertising news beyond what we cover here but which we think you'll be interested in following.

The Adrants Network, (Mingle link) which now has close to 3,000 members, is a business networking site on which you can create a profile, connect and network with other advertising professionals, discuss advertising topics in forums, pose business problems for others to assist with, search for and list jobs, conduct polls and view scheduled advertising events. The Jobs section, in partnership with TalentZoo, provides a continually updated list of advertising industry jobs where seekers can seek and employers can post jobs.

more »

by Steve Hall    Jan-28-06    
Topic: Announcements



Adrants to Crush AdFreak In 'Battle of the Ad Blogs'

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We were going to sit back and take the high road on this competition, letting things flow organically but, what the hell, AdFreak isn't and the competition is a battle after all so we're bringing out the guns. Let's show the industry a small upstart like Adrants can crush the big VNU-backed AdFreak. But let's remember it's all in good fun. To bring you up to speed, Adrants was named a contender in AdLand's Battle of the Ad Blogs in the Best Commercial Ad Blog category. We are joined in that category by some other very fine ad blogs including Adhurl, AdJab, the aforementioned AdFreak, MarketingVOX, The Spunker and Fast Company. We're honored to be among such a fine collection of fellow advertising opinionites but we're confident Adrants readers will rally to the cause of standing up for the little guy...even though we're not really all that little anymore, mind you.

So drag your mouse over to the Battle of the Ad Blogs, scroll down to the Best Commercial Ad Blog category, vote for Adrants and smoke AdFreak's ass.

by Steve Hall    Jan-24-06    
Topic: Announcements



Adrants Introduces Creative Portfolio Service

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Through a partnership with Portfolios.com, Adrants has launched Adrants Portfolios, a service for creatives to exhibit their portfolios and get it seen by hiring companies and for companies in search of creative talent to easily search a large database of creative portfolios and find the right creative for the job. If you are a creative, of course you already have your own website with all your brilliant work on it but no one's going to see it unless there's qualified eyeballs pointed towards it. That's exactly what the Portfolios service will do for you. Your work will be hosted on Portfolios.com and you will be able to point searchers to your own website as well.

For companies seeking a designer, illustrator, photographer, art director or other creative talent for an upcoming project, the databased can be freely search by various criteria yielding the right talent for the job. Yes, it does cost money ($9.95 - $49.95 per month) for creatives to join but it's a far more efficient method of getting your work seen that aimlessly emailing and calling marketers and clients who never return your phone calls. Give it a try. You can check it out here or access it from the Portfolios link which will always be at the top of all Adrants pages.

by Steve Hall    Jan-24-06    
Topic: Announcements








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