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Car Traverses Playboy Model's Mountain Tops on Cover

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So you're going to accuse us of covering this news item simply because of our apparent penchant for all things racy? Please, please, please. Have more confidence in us that that! There isn't even any nudity in this work. Well at least not the real kind.

Anyway, in Germany, they let brands take over the covers of Playboy and car maker SEAT, with help from Barcelona-based Atletico International Advertising, has one of its cars climbing the mountainous regions of a woman illustrated in the form of an elevation map.

The special edition of the magazine was distributed as a giveaway and was placed in the waiting rooms of German SEAT dealers. Not so subtly, the tagline translates to English as, "SEAT Altea Freetrack. Access All Areas."

See. No nudity.

by Steve Hall    Jan- 9-08    
Topic: Good, Magazine, Racy

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Sergeant, Referee, Sexy Teacher Go Boneless For Thursdays

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If you want to have some fun with your cube mates, check this Boneless Thursdays Wild Messages promotion for Buffalo Wild Wings Grill & Bar. Click the sergeant. Click the referee. Click the stern looking, S&M-ish school teacher. See what they say. Go on. Try it.

Then you can create invitations using these characters, send then to your friends and enjoy a BWW Boneless Thursday.

by Steve Hall    Jan- 9-08    
Topic: Good, Online

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For '08 Olympics, Adidas is the People's Nike

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With help from Stink and TBWA\China, Psyop put together "Together" for Adidas and the '08 Olympics. Tagline: "Impossible is nothing." It's very Nike, with a little power-to-the-people in concentrate.

Victory, meet China.

by Angela Natividad    Jan- 9-08    
Topic: Brands, Commercials, Direct, Good

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'Best Ad Ever' is for ... Volvo? Guess So.

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Dave and Eddy claim they've found THE GREATEST AD EVER. (And it's not that damn Volkswagen ad.) In an attic!

Visual fetishists, prepare to be disappointed. It lacks color, imagery or music to boost its emotional cred -- just 1,033 words to paint its picture. It's compelling, clever and persuasive, if you bother to read it. And it's for the Volvo! See the ad, sandwiched somewhere amidst Dave and Eddy's gushy storytelling, right here.

by Angela Natividad    Jan- 9-08    
Topic: Brands, Good, Magazine, Packaging

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iPod Central in Teen Pedestrian Death Campiagn

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While Apple certainly isn't going to like this campaign, Sydney's police department felt it necessary to call attention the the apparent epidemic of teenagers dying while crossing the street, unable to hear oncoming cars because they were using an iPod.

by Steve Hall    Jan- 8-08    
Topic: Campaigns, Cause, Good, Magazine

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Hair the New Currency for McDonald's NHL Hockey Cards

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Ew. I mean really. Hair swapping? That's just gross! But it's funny too. In this quirky McDonald's spot created by Toronto's Cossette and directed by OPC's Brian Lee Hughes, two guys negotiate for an NHL hokey card in s way that isn't normally done...at a McDonald's...or in a sports bar...or anywhere for that matter. Oh what men will do for their sons and for their vanity.

by Steve Hall    Jan- 8-08    
Topic: Commercials, Good, Strange

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Agency's Orgiastic Imagery Plays Visual Trickery

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Boulder agency TDA Advertising & Design, "a big advocate of, and more than willing to perform gay marriages, " so says CD Jonathon Schoenberg, has created an interesting cover for quarterly elephant magazine, a guide to "The Mindful Life." Intertwined are two couples each embracing their partner creating some intriguing optical trickery. Depending upon your sexual proclivities, it just might be fun to be in the middle of all of that.

by Steve Hall    Jan- 8-08    
Topic: Good, Magazine

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Zune Goes Silent, Stays Pretty, Over Times Square

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The Zune is getting mighty sexy ad-wise. (Not like Microsoft hasn't got the blow to cash -- er, the cash to blow.)

The brand enlisted TAG, SF to build a silent spot for the 20-foot GeoffreyTron billboard in Times Square. The final product, Zune Tron, made use of work by Stardust, whose job it was to enliven the spot without use of actual sound. That's a tall order considering the product is an MP3 player, but it turned out damn pretty. It must have been gorgeous in person.

by Angela Natividad    Jan- 8-08    


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GEICO Gecko Gets Talky with Otter and Jellyfish

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GEICO supports wildlife conservation. Not convinced? Watch the gecko have a heart-to-heart with an otter and a jellyfish, courtesy of the Association of Zoos and Acquariums.

The gecko shtick never gets old. We're glad GEICO didn't lose sight of that in the face of its neurotic caveman's mushroom cloud popularity.

Catch the gecko in the flesh at the San Diego Zoo's Children's Zoo from January 5-February 17. You'll meet a few real geckos, and a big fake one too. (The GEICO mascot, that is.)

by Angela Natividad    Jan- 8-08    
Topic: Brands, Cause, Commercials, Good, Television

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Obama Girl Declares Love For Adrants

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It's not often one of the hottest women on the planet creates a personalized video just for you but that's exactly what our fave political babe, Obama Girl, did for us today. In the video she calls for a return to values, honesty and patriotism. She then says when it comes to reading about advertising, it's critical she reads Adrants. OMFG. We think we just fell in love!

OK. Fuck that "we" shit. I think I just fell in love! Amber Lee goes on to say Steve Hall is "the kind of American we can all aspire to be." I'm not sure that's true but I'm not going to argue with someone as nice as Amber Lee Ettinger. Thank you, Amber Lee. Thank you, Ben. You both rock.

See all the Obama Girl videos here.

by Steve Hall    Jan- 7-08    
Topic: Announcements, Cause, Celebrity, Good, Video

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