Budwieser Beach Bitch Berates Agent, Gets Wish

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This made us laugh. Not quite so annoying as the fast talking T-Mobile Cheerleader - who was actually more endearingly cute than bothersome - comes this beach bitch who, while berating her agent on the phone, trips over a bottle which releases a genie who grants her three wishes. While the genie isn't sure he can grant the woman's first two witches, the third one's easy.

The Budweiser spot, which broke March 1, was created by DDB Chicago and produced by anonymous content.

by Steve Hall    Mar-12-07    
Topic: Brands, Commercials, Good



Adrants Poll Winner Anna Strips Again For Marketing Book

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Dare we say watching a woman stripping in a YouTube video is becoming a bore? It may be but since the readers of Adrants voted Anna, the woman who reads from the new book, Punk Marketing, while taking her clothes off to be hotter than Cleo, the other woman who did the same thing for the book, we thought it would be a disservice not to give you more of what you want. So, here she is for a second time; Anna stripping while reading Punk Marketing.

by Steve Hall    Mar-12-07    
Topic: Campaigns, Good, Promotions, Publishing, Racy, Video



Lame Duck Altoids Work Delivers

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It's been a while and, unfortunately, it's a bit too late but here's some Leo Burnett-created spots for Chocolate Dipped Altoids we actually like. As the agency bids adieu to the client which is heading to the sunny San Francisco offices of Hal Riney, Leo Burnett can be pleased it created some decent work while in lame duck status. These four spots, produced by Biscuit, create four scenarios in which the intrigue displayed by the onlookers isn't due to what would normally cause intrigue. Each spot has a nice twist and holds attention long enough for the payoff. Don't worry, Leo Burnett. Be happy. Maybe Hall Riney will screw it up and the chocolate dipped weirdos will come running back to you. See all the ads here.

by Steve Hall    Mar-12-07    
Topic: Agencies, Campaigns, Commercials, Good



Nokia N95 Wants to be iPhone. Might Actually be Better

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Not to be outdone by the iPhone, Nokia has launched Great Pockets, a site that creates an entire line of fashion with special pockets just to carry the burgeoning supply of digital devices we all use on a daily basis. Of course, the fashion are horrible and after a bit, you are whisked to another site that sings the glory of the Nokia N95, an iPhone wannabe that's a phone, mp3 player, gps, camera and video cam all rolled into one. It's entirely unsexy compared to the iPhone but Nokia's always made things that work quite well...and with more than one service provider. If you choose the N95, you won't be as cool as your iPhone toting hipsters but you might have a bit more cash in your pocket and a little more flexibility.

by Steve Hall    Mar-12-07    
Topic: Good, Online, Video



Laxative Company Makes a Big Demonstration Out of Paris

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Microlax gets intimate with its surroundings with this clever laxative campaign by JWT Paris. Very cute.

Makes our stomachs feel a little funny, though. The thought of a resistance-free tube leading the way from throat to derriere does not the most comfortable feeling make.

by Angela Natividad    Mar- 9-07    
Topic: Good, Guerilla, Outdoor



Project Agency Says Cheating is Good For the Relationship

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Likening an agency/client relationship to a marriage contract but acknowledging things or permanence can sometimes be droll, boring and, well, just not that much fun, project agency Tattoo Projects in encouraging brands to stray. Just a little. To have a fling, some fun, some action to spice up your life. In fact, Tattoo Projects' approach - providing that pent up and much needed occasional release - might actually curtail the wildly increasing divorce rate between clients and agencies.

So don't make a big move that will ruin your life and cause you to say fuck off to your client or agency. No. Just have an affair. Stray a little bit. Cheat, if you will. According to Tattoo Projects, it's a very healthy thing.

by Steve Hall    Mar- 9-07    
Topic: Agencies, Good



Newcastle Makes Billboard Debut with Smoothness Authority Campaign

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Newcastle dips its toe into national print media with a gargantuan effort orchestrated by VitroRobertson. To add personality to the popular brown ale they're focusing on out-of-box interactive efforts, like these smoothie and tango ads promoting the beer's smoothness.

Billboard-to-print versions like Snake Farm and Golf Academy present the interactivity opportunity with phone numbers that, when called, allow consumers to audibly experience a smoothness authority lauding the beer.

Our local library had a similar call-in service for children who wanted stories read to them but whose parents were too busy. We hope there isn't any confusion. Imagine the potential havoc of all those latchkey kids calling beer people for a soothing morality tale.

by Angela Natividad    Mar- 9-07    
Topic: Brands, Campaigns, Good, Magazine, Outdoor



Be a Lady's Man Like David Barton, Says Irresistible New Ad

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Guys who pump iron are always easy targets for self-infatuated narcissist jokes. But this Sugartown Creative ad for David Barton Gym practically spoonfeeds the smirks to us.

In case you wondered, Monsieur Barton himself is standing dead center. The title of the ad is, aptly, "Irresistible."

Really, could you resist? We didn't think so.

by Angela Natividad    Mar- 9-07    
Topic: Good, Magazine, Poster



The Goonies Return to Astoria...With Jeep As A Sponsor

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If you ever saw the movie, Goonies, and just couldn't get enough of it, now, courtesy of Jeep, BBDO Detroit and Fuel Industries, you can relive all that eighties adventure goodness in the form on an online game called Return to Astoria. There's even a trailer for the game. We're told Goonies are timeless. We wouldn't know. We can't even remember watching the movie.

by Steve Hall    Mar- 9-07    
Topic: Games, Good, Online



Zonite Reeducates Wives on Good Upkeep

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Think gender pressures in advertising are bad now? Nothing like a good throwback ad to put things in context. This ad for Zonite, a feminine hygiene solution, impresses on good wives the humiliation and loathing they'll experience if hubbies have to deal with their natural aromas.

But that's okay - the text considerately reads, "Is a wife to blame if she doesn't know these intimate physical facts?"

Off-topic, Lysol used to be a douche. Not to be icky, but we don't know how much of an improvement that dead-flower smell is over human musk.

by Angela Natividad    Mar- 8-07    
Topic: Good, Newspaper, Poster








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