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A detail-rich image, coupled with a story almost everybody knows from childhood, do heavy-handed justice to the usual "don't litter" message. We can just hear the chosen ones complaining about the litter as they trot across, kicking debris out of the way with their sandals, as Moses clutches his temples in consternation.
Brentter points us to this ad by Young and Rubicam, Paris for social-minded and trendy Surfrider. We think it's clever and a touch risque, especially in this political climate, but for an Echo Boomer grassroots organization it's an interesting break from the "let's ignite the young/zealous/psychotic!" guerilla campaigns and cut-outs of dead people. - Contributed by Angela Natividad
In early October we wrote an open letter to GoDaddy CEO Bob Parsons suggesting he "retire breasts that don't bounce" meaning it's time for plastic-breasted Candice Michelle to go. Of the long-running campaign, we wrote, "It was mildly funny when she rubbed her boobs against the window while on that window washing scaffolding. But it's hardly funny at all to watch her run through sprinklers across a golf course while an old dude gawks 'Oh, the GoDaddy Girl!'"
While it's not clear whether Michelle is gone for good, a deal, in the works for a long time, with Andretti Green Racing IndyCar racing star Danica Patrick will become official tomorrow when Patrick is officially introduced as the new GoDaddy spokesperson at Victory Lane in Avondale Arizona. As part of the deal, GoDaddy is a sponsor of Andretti Green Racing.
During the event tomorrow, Parsons will interview the sleeker, highly-unlikely-to-bust-a-shirt-strap Patrick and it's expected he'll make his Super Bowl advertising plans known. With Patrick in the GoDaddy house, breasts will, apparently, take a back seat for a while.
Leave it to a lone shoe store somewhere in America to hoist honesty in advertising atop its gated entry in the form of a sign shot by Flickr user JoelJohnson. Claiming , "We are probably the lowest price in the city," a fresh breath of honesty and humor finds its way into the most simplest form of advertising. More of this would certainly not be a bad thing.
OK. OK, we laughed. We couldn't help it. We love a sick Christmas (uh...holiday) video and what better to kick off the agency holiday card bonanza than this video card from TBWA\Vancouver sent to us by Mack Simpson. This, my friends, is what we get when creatives are not constrained by pesky creative briefs and annoying client approval processes.
Shedwa points us to creative use of an old medium. Buenos Aires detergent company Ariel set a billboard low on a roadside and attached an inkspot to a pole nearby so it actually appears to leave the shirt as drivers pass. The copy at bottom says "Comes out this fast."
We're hard-pressed to find flaw in such cleverness. Creativity doesn't always have to be all blinged-out. - Contributed by Angela Natividad
We've finally been empowered to act on the command. At You Are Damned put the name of someone or something that sucks ass (like the England Cricket Team) right on the scratch-ridden walls of hell. And if you want to play both sides, grant redemption too. If you feel like it, anyway. We very rarely do.
After damning a few people we know and cherish we got a bunch of thank-you letters from Lucifer himself, inviting us to visit anytime. Our favourite line: "You don't know how happy I am to see this lousy S.O.B. What can I say, I'm all giddy."
So are we, L. So are we. Campaign by Mono in Minneapolis and EVB in San Francisco. - Contributed by Angela Natividad
How's your brand holding up? Badly? Moderately? Google-caliber? Psh, right. No matter how well you think you are, you'll need to come in for a check-up.
With the Brand-o-Meter, SF-based agency Morter 360 exploits a technique psychiatrists and Munchausen's-afflicted mothers have used for time immemorial. Whether you're a powerhouse or flophouse, no moment is riper for some Mortar expertise. And if you happen to be confused about why you need to see the good doctor, read this soothing explanation.
Clever work. But did we have to read a whole media kit just to get to the lead form? It was like trying to reach Oz. - Contributed by Angela Natividad
What's that you say? Another sex-laced image on Adrants? England-based health care provider NHS wants men to know that smoking damages the valve that close and traps blood in the penis so that an erection is possible. Shawn Waite points us to the organizations recent campaign and website that uses the image of a burning cigarette as an increasingly flaccid penis. Be sure to check out the organization's Soft Magazine.
When discussing the art of passing gas, humor is usually right around the corner. In this new spot from the American Legacy Foundation's long-running Don't Pass Gas campiagn, however, humor isn't in play. The passed gas that's being discussed here is hydrogen cyanide which is said to be found in second hand gas...uh...smoke. Perhaps Flatulina would have commentary on this.
We don't know whether to love or hate this new Fuel London-created campaign for Volvo's C30 but that's the whole point. You'll see what we mean after you view the first spot. Well? Love it? Hate it? Do tell. The second spot is just plain weird. Each spot points to a Euro RSCG 4D Amsterdam-created Freewill website filled with all sorts of interactive games, widgets and more commercials
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