Mobile Flatbed Fights, Bodog Girls Promote BodogFight Event

To promote its mixed martial arts December 2 pay-per-view event, entertainment company Bodog is introducing the BodogFight Red Light Fight series, mini fights that will take place in the back of flat bed trucks which will drive around New York City and several California cities. Complete with round card holding Bodog Girls, fighting will commence each time the truck stops at a red light. It ought to make for some interesting entertainment but we feel sorry for the girls in bikinis who, by November 19 when the promotion starts, could face some less then pleasant temperatures at least in New York. We'll be watching for them though.

UPDATE: If you want a sneak peak at a prototype of the truck, click here.

Drug Cures Headache Without Four Hour Erection

Advergirl, recently back from some sort of job-imposed exile, points to a direct to consumer drug commercial we can only wish to see in the United States. Free of law suit-induced medical blather ruining half the commercial, this ad tells the story of a Finnish "headplayer" who fell from fame due to headaches only to return with help from headache-reducing Pamfol 500. Much better than those four hour erection ads.

Viral Video Captures Battle Between Creator and Creative

Here's an interesting little piece about the meteoric struggle between the animator and the animated. Apparently it's #4 among the most viral videos du jour so there must be a lot of creative tension in the air.

Aw, hurting for inspiration that doesn't put up a fight? That's what conferences like ad:tech are for. You can't very well hallucinate alone. - Contributed by Angela Natividad

Horrified Telemarketer Gets Stuck on the Line with Psychotic Cop Charade

This demonstrates that it is both possible and gratifying to make your telemarketers feel violated.

Scamp tipped us off. He thinks the clip is about the importance of having a strong tone of voice. If by strong tone of voice he means being able to slide into an invasive Deliverance-style redneck state then we agree. - Contributed by Angela Natividad

Volkswagen Consoles Fathers with the Touran

Brentter points us to an ad for Volkswagen's Touran. A theme park-style ride simulates the journey from bachelorhood to fatherhood with sinister wax or clay dolls. The trip ends in a pretty place with birds chirping and a Touran which is supposed to make you feel better about the whole transition. We're not sure that's how it works, in part because the Touran doesn't exactly look like a blast, but it's a likeable ad nonetheless.

The spot was directed by H5 of RSA/Little Minx for Agence V. - Contributed by Angela Natividad

Siemens Says 'Play Dirty for Washing Machine'

Siemens jumps on the advergame bandwagon with Stain Art. The object is to stain a shirt with a sadistic palette that includes babies, chocolate, grass and eggs. Soil is especially fun. The best shirt gets put in an ad and the winner receives a Stain Removal washing machine.

Interesting idea. What would be even better is if your shirt got replicated with all those disgusting ingredients and the guy from Cheer appeared at your front door to wash it in a Stain Remover washing machine, which he then gave to you along with a magically clean shirt. - Contributed by Angela Natividad

BusinessWeek Puts Big Brains on Print

Because it's low-key, informative and witty, and because each piece of creative merits a long look, we've watched the ongoing BusinessWeek ad campaign with interest for some time.

This is one ad we really liked, in part because the purple shapes on the brain look vaguely like happy people with their hands in the air. Side effects of reality TV? Probably. - Contributed by Angela Natividad

XBox Pushes Console with Frolicky Foot-Tapping Ad

San Francisco Agency McCann-Erickson worked in tandem with a ton of talent, including director Garth Davis of Anonymous Content and editor Angus Wall of Rock Paper Scissors, to release a playful ad for Xbox entitled "Cops and Robbers" - a monicker as whimsical as the spot itself. A52 is responsible for making complex visual effects and physical logistics look like a carefree leap off a building.

It's a fun watch and the clapping beat will probably be stuck in our heads all day. We much prefer it to the esoteric stuff PS3's putting out. - Contributed by Angela Natividad

Axe Turns Tunnels Into Erogenous Zones

Continuing the road/tunnel advertising thing, this Axe ad in Sao Paulo ensured we will never see tunnels as mere means to ends ever, ever again. Tunnels are magical destinations in and of themselves. - Contributed by Angela Natividad

Degree Adds Depth to the Little Black Dress

We dig this series of ads, which are part of Degree's "Little Black Dress Approved" campaign. Aside from the obvious reasons, like the fact they can take this in so many more directions than they could have with the Audrey Hepburn prototype alone, we think the sari girl is hot and we have never seen an Amish woman. Interesting. - Contributed by Angela Natividad