Lingerie Models and Coffins Go Together In Twisted Brand Promotion

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Selling coffins is usually a somber affair but not for this Italian coffin maker who promotes coffins with a calendar full of lingerie-clad women draped over the company's line of product. It sure is better than the usual shriveled, wrinkled look one might usually associate with death. All they need now is a Chippendale's version for the ladies.

by Steve Hall    Nov- 2-06    
Topic: Good, Poster, Promotions, Racy, Specialty, Strange



Evergreen Launches Non-Confrontational Nature Campaign

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Non-profit Evergreen begins a campaign that differs from typical tree-hugging orgs in that it's provocative without inspiring the provoked to pour oil onto small mammals.

Here you can decorate suburbs and city streets with nature stickers. This brought out the five-year-old in all of us. And in Toronto they suspended oxygen masks from trees. As a digression, why does it seem like everybody does stuff in Toronto?

The method reminds us of Truth except we didn't feel inspired to light up in a crowded, preferably windowless room - or raze down the next tree we see, for that matter. Nice work. - Contributed by Angela Natividad

by Angela Natividad    Nov- 1-06    
Topic: Direct, Good, Magazine, Outdoor



WWF Says Ignoring Global Warming Won't Make It Go Away

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The World Wildlife Foundation, in a new commercial from FCB Toronto, urges is not to ignore global warming by placing people going about their daily routines within situations apparently caused by global warming and acting as though they are oblivious.

by Steve Hall    Nov- 1-06    
Topic: Commercials, Good



AdVerbatims Reveals Ad Industry's Idiocy

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If you've worked in advertising longer than one month, you know there are some very stupid people in the business. Perhaps you are one of them without even knowing it. To see if you are, check out AdVerbatims, a site filled with choice phrases from people who think they know what they are talking about but have absolutely no idea how stupid they sound.

by Steve Hall    Nov- 1-06    
Topic: Agencies, Good, Strange



Boneless Animals And Farewell Tour Return For McRib

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Like an aging rock star who won't roll over and die, Mcdonald's has brought back their McRib sandwich with the MicRib Farewell Tour II, a follow up to last year's original McRib Farewell Tour. On the site, visitors can build their own rock concert light show that can be recorded and sent to friends, download McRib themed t-shirt designs, download McRib "power rock ballads" and download McRib wall paper for their computer. While that all makes for a good time, we found ourselves spending way to much time just watching that intro rocker chick do her thing. Over and over. Yes, we are truly ill. We admit it.

Also back is the BPFAA (the Boneless Pig Farmers Association of America) website, bonelesspigs.org, a fictitious organization that promotes the good will of boneless pigs. This whole boneless animal thing. It just makes one wonder if all the PETA videos capturing the mythical boneless KFC chicken are for real.

by Steve Hall    Nov- 1-06    
Topic: Brands, Games, Good, Online



Server Sprouts Tentacles, Saves Office Nightmare

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It's a bit scary to think the office server in some back closet would take on the look of an octopus or a giant squid but that's the imagery Publicis West chose HP chose to introduce its Blade System C Class server. Apparently, lots of hands (tentacles?) are a very good thing when it comes to a server's capability to organize an office mess.

by Steve Hall    Nov- 1-06    
Topic: Commercials, Good



Domestic Violence Ads Get Personal ... With the Linoleum

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Here's a no-frills campaign that packs a mean punch. This series of ads for APAV gave us vertigo, then chills. The ad copy reads "As you can't feel what they feel, see what they see." Equally stark commercials are also circulating.

The campaign is for the International Day for the Elimination of Violence Against Women, which is November 25th. - Contributed by Angela Natividad

by Angela Natividad    Nov- 1-06    
Topic: Commercials, Good, Magazine, Promotions, Television



Amp's Mobile Will Make You Strange

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TAXI has done a nice job positioning Amp'd Mobile as the alternative mobile phone service of choice and these three new spots either reinforce that or simply reveal Amp'd mobile users are cracked. There's the caught singing in the bathroom spot, the dumb, overzealous Dad spot and the orchestra member gone rocker spot. They each either reinforce Amp'd as a provider of really great content or they just prove adults are just grown up kids in disguise.

In case the goofiness of the spots don't set Amp'd apart from others, the Pound the Pinata site, on which a Mexican trio plays Hip Hop, Metal, Reggae or Mariachi while you whack the pinata phone certainly will. Sure, it's all fun but do you know anyone that has an Amp's phone? And where does Amp'd actually have any service?

by Steve Hall    Oct-31-06    
Topic: Commercials, Good, Online, Strange



Boots Drug Store Makes Gorgeous Super Moms

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It's not often standard fare drug store cosmetics, housekeeping and high-glamor are mentioned in the same sentence but in this David LaChapelle-created Christmas commercial for British drug store chain Boots, they seem to go together gorgeously in an intriguing over the top sort of way.

by Steve Hall    Oct-31-06    
Topic: Commercials, Good, Strange



Dropping Prices, Increasing Sexiness Sell Pontiac G6

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In this art director's visual wet dream for the new Pontiac G6, the ever declining prices and increasing speed and sexiness of computers, music equipment and telephones are cited as an analogy to the less expensive and supposedly sexier G6. Created by Leo Burnett Detroit, the spot kinda gets the message across but does anyone really believe cars can get cheaper and a Pontiac cold be classified as sexy?

by Steve Hall    Oct-31-06    
Topic: Brands, Commercials, Good










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