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If your one of those people who just absolutely, positively has to know what viral video are the hottest at any given moment, you might want to give a service called Ulmo a try. UMLO, created by asabailey, crawls the web and tracks linking behavior to various video sites to produce an aggregated list of what's hot. On top right now is, of course, the goofy video of giddy YouTube billionaires, Chad and Steve, telling us how wonderfully happy they are and how YouTube will continue to be great and not change too much because of the Google acquisition. Um, yea.
If you work in advertising, love cheerleaders and think the Super Bowl rocks, what's not to like about CMT's Dallas Cowboys Cheerleaders make your own commercial promotion for the network's Dallas Cowboys Cheeleaders Making the Team reality show? Right. Nothing. So have fun crafting your creation by dragging a droping cheerleaders arond the page until you have your masterpiece.
Following Slash, Spinal Taps Nigel Tufnell (Christophr Guest) makes an appears on stage atop a pile of VWs and notices, "this amplifier has airbags." It's all part of the automakers promotional deal with guitar maker First Act in which guitars are given to those who buy new Volkswagens.
From our hot women-obsessed friends over at Jewish social network. Koolanoo, comes yet another video filled with, yes, hot women and...huh...what is that gigantic thing between your legs, my friend? Oh just watch and find out. While there's no nudity (aside from a guy's backside) in this video, you might want to turn the volume down before viewing lest you want your office mates to think you've got some kind of orgy going on in your office.
Brazilian-based AgenciaClick has created what would seem to be an intriguing interactive movie theater experience to promote the Fiat Idea Adventure, a light offroad vehicle. Movie goers will meet a guy named John in a pre-movie film and, using SMS messaging from their cell phones, be able to generate 16 different versions of the promotional film and choose the ending.
In a campaign that's been running for quite some time, a tongue-in-cheek series of ad campaigns by Ketel One does away with the hot chicks and the cool-looking dewy bottles of vodka. Instead, they're buying out whole billboards and pages in magazines to deliver what's typically a one- or two-sentence statement with no calls to action or attempts to glamourize their product. In fact, the ads are downright insulting. Our personal favorite is the one that says "There you go again, leading by example." This one is pretty funny too but apparently some people don't seem to think the campaign's that great.
That's okay. The people who matter know it's "drawing board," not "drawing bar." Now we're going to raid the fridge and lead by example. - Contributed by Angela Natividad
To promote the launch of online sports marketplace, Protrade, Pod Digital Design created Mascot Kombat, a fighting game parody of Mortal Kombat, where team mascots duke it out on a football field, basketball court as well as tailgate party, bleed team colors, and face the ultimate humiliation of having their helmets removed and true geek identities revealed. It's not an easy game to play which simply means it's a great game because we suck
Seattle startup Edoc Laundry, maker of coded t-shirts that give clues to episodic stories, will be the major storyline in tonight's episode of CSI:NY. The "placement" was not paid for. The producers found the Edoc Laundry concept so intriguing and appropriate for CSI, they just organically worked it in to the episode.
Launched in March, Edock Laundry uses coded messages hidden in its line of shirts to tell a covert story which is told on the Internet on the website and through forum postings. The premise for the CSI: NY show, titled "Hung Out to Dry," concerns a serial killer who uses trendy t-shirts to hide clues to his identity and motives for his killings. Edoc apparel is named and featured throughout the show, and designed four specially coded shirts that the episode's victims wear. Check out a clip of the show here which concisely explains how the whole Edoc Laundry thing works.
We've seen this at least three times at different web addresses but passed it off as just a freakishly weird video but now the video contains a TiVo status bar, sound effects, closing copy and logo. And, it now lives on the website of San Francisco-based Swivel Media lending more credence to the marketing angle of the clip. The video (an old Bollywood film) features an Indian-looking family sitting on a bed with an old-school boombox. The Dad turns the boombox on and off as one of the kids (or...dare we say, dwarf with a big head and freakishly weird smile), standing on the floor in front of the bed dances robotically, starting and stopping as the Dad starts and stops the music. Freakishly weird but additively entertaining.
We contacted our friend Erik over at Swivel Media to confirm (yes, shockingly, we do that sometimes) this is, in fact, another weird promotion for TiVo and Erik tells us, yes, Swivel did create it in the sense they latched on to popular and strange clip and branded it with TiVo. We say another because in mid-September an odd, 50's-style video surfaced called Blue Moon in which scientists found a Tivo and thought it was some sort of alien (the kind from other worlds) device.
Today, we received a cryptic email directing is to a Belgian website called Unknown Frequencies which delivered explosive, full screen imagery that made it look like your computer was being attacked by some sort or killer virus. It then delivered an onslaught of IM windows in quantity only the likes of girls with naked pictures on their profiles would ever receive. After a few more ominous messages, the site said to check our email October 11 for more information. We don't need to wait. We already figured it out.
Strangely, as soon as this full screen takeover begin, it reminded us very much of a movie review we had read back in August for the Kristen Bell film, Pulse. And, sure enough, after spending a bit more time with the site, seeing a directory tree with YouAreNowinfected.com flash by early on and following that link, we were redirected to pulsethemovie.net.