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Here's a pretty funny ad in which a jogger becomes food for the Loch Ness Monster after wandering transfixed over to what looks like a deserted Toyota Vios. Everytime we see Nessie's head snap back after swallowing we can't help but smile a little. Hey, you didn't think monsters ate? Somebody's got to pay for all those free photo opps. Our favourite part is when it pokes its head back out of the water to neatly set the decoy back up. - Contributed by Angela Natividad
Europe loves futbol. America love football. Both games bring out competitive spirit and national patriotism. After viewing NBC's airing of Friday Night Lights, we feel we have to say never before has a TV show done such a wonderful job illustrating the love for and importance of a sport. A spin off of the 2004 Billy Bob Thornton movie of the same name based on H.G. Bissinger's book about the Odessa, Texas Permian High Panthers, the show brings to light small town America's love for the sport and the importance it plays in everyday life. While American soccer is alive an well on the fields of suburban America, that sport is unlikely to ever overtake the intensity of and love for good 'ol American football.
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With help from Spinach (the agency, not the food), pro-marijuana group NORML placed shelf talkers in grocery stores directly adjacent to the very products seemingly associated with feeding yourself weed. Very nice media placement, indeed. See the creative here.
UPDATE: Spinach contacted us and would like to clarify that it was a local chapter of NORML they worked with and not the national, parent organization. The work was pitched on a project basis to a local chapter which decided to go with the campaign. Beyond that, Spinach informs us that even though the local chapter approved the work and decided to use the signs, the agency is now seeking verification the local chapter actually used the signs.
While this Draft FCB Interactive-created site for Applebee's does a great job highlighting four new "Huge Flavor" dishes, the site (and every other American restaraunt site) should really be called Huge Portions since each featured dish looks like it could feed an entire family.
If you ever feel like your life is in a rut and your days are filled going through the same masochistically obsessive-compulsive routines over and over and over so much so that you can do them blindfolded or in complete disregard to alternative routines, you might want to go see a psychiatrist. Or, you might want to watch these ReginaldPike-produced commercials from Vancouver's ReThink for Sobey's food stores.
To make it even easier to merch you, Target provides an option to receive a Weekly Ad via e-mail. If it were any easier they'd buy the products themselves, wrap them up and send over a pair of cute chicks in red uniforms and a gigantic Target truck to deliver them to you along with beer and hell, why not, maybe even a cheese calendar. But of course you have to do the buying, otherwise all Target's efforts are moot.
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Gorgeous moon tonight. Makes you want to curl up with someone you love and ... wait, is that a condom? An ad campaign sponsored by the city of Paris encourages its inhabitants to think about AIDs by sticking condoms where they don't belong hoping that you, in turn, will stick them where they do. Interesting work. Check out another ad from the same campaign here. - Contributed by Angela Natividad
While most people may not associate an elevator's up button with an erection, someone in charge of Levitra's advertising in Sao Paulo do. Adrants reader Marcel Cabral tells us the "side effects may include a four hour erection" company has placed little ads on all the up buttons in various office building in the city. Witty
In a hilarious bit of satire, George Simpson tells the ad industry we should be very careful what we wish for when it comes to supporting minority-owned media as we knee jerk react to having our asses plucked like a chicken. George goes on to tell us minority groups have staged protests in New York, Chicago, Atlanta, Los Angeles and Detroit in reaction to ad agencies over reaction and subsequent purchase of every last bit of minority-owned media's inventory. Reportedly, commercial minutes on minority-owned television stations has risen to 49 minutes leaving only 2 minutes for actual programming.
Protesters are reacting angrily as the same over reaction seems to be occuring in monority-owned print as well. One protester is said to have said, "The News is like reading one of those fat fall preview issues of fashion magazines where you have to flip through a hundred pages of ads before you even find the table of contents. It took me over an hour to find the editorial page yesterday."
As agencies hurriedly ran to prevent their asses being plucked like a chicken in response to the New York City Council knocking on their door, media departments got very busy. One agency exec said. "We ran, alright, straight to our media departments--and bought up every pod, flight, column inch and pixel of minority-oriented inventory"
Rarely do we ever have the time or the inclination to sit through an entire segment of one of those online analyze whatever things marketers like to create to sell product. But, we did this time. Perhaps it was because our date last night was uneventful so we didn't have our usual hangover or have to make polite morning conversation with our less-pretty-than-she-was-last-night date. Perhaps it was because we didn't have to spend time with our new Remington Body Hair Trimmer in preparation for tonight's date who unceremoniously canceled after we asked her to arrive dressed up like a pleated plaid skirt-wearing private school girl. Or, perhaps it was because our favorite porn site was down preventing us from wasting hours slobbering over women we will never have.
Anyway, we found the time to spend with this DDB Chicago-created site for OfficeMax for its new line of TUL pens that offered up a handwriting analysis by graphologist Dr. Gerard Ackerman.So after we randomly selected answers to a six question survey about our writing style, we were presented with a step by step video analysis of our handwriting and an insight into our personality. While it may not have been the most stunningly entertaining thing we've ever seen, it did prove there are certainly other things in life than the aforementioned, less than respectable activities.
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