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If you take the least likely people expected to utter a slew of dirty language, old ladies and young girls, and fill their mouths with a full-on stream of dick talk as if it were an everyday conversation, well, the outcome is funny. Call it the bathroom humor factor or stick it in the fart joke category but it's still funny. It never tires. Oh, and if it matters, it's all to promote the Reservoir Dogs game. There's second one with f-word-filled gun play.
Coudal Partners has delivered its own Agency.com fist-bump this week with a spoof of the interactive shop's Subway Pitch video. If Agency.com wanted attention, it's certainly getting it. Though we suspect they'd rather be getting attention from Subway than from other agencies tearing their efforts to shreds and creating spoofs.
This outdoor board for Gold'n Plump Chicken carryies one of the most straight forward, un-hipsterized messages we've seen in a long time.
While the business model comes off sounding a bit like it's leaching off the success of other video sharing sites, new video sharing site, Filxya, splits ad revenue 50/50 with anyone who uploads videos and has a Google AdSense account. The videos are not hosted on Flixya, saving them a ton of money, but appear on the site using the embed code from other video sharing sites like Google Video, YouTube, Daily Motion and other sharing sites. Flixya then surrounds the videos with Google AdSense Ads. Basically, the site is a giant aggregator of content and advertising which uses other site's content and resources to make money for itself and it's users. But, hey, that's not a bad thing. That's just making use of existing content distribution methods.
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Hmm. It seems Agency.com might have been better off using this Super Pitch game created by Hadrian's Wall for their client Magnecote. The game takes all the work out of creating a super-hip YouTube video and boils the whole thing down to a few clicks. The object of the game is to win the advertising account of one of three fictional clients; rafts magazine CozyNook, cardboard box manufacturer Blumsfeld Floomer or "nihilist, anti-fashion" brand Überboff. Witty commentary and industry insiderism accompany the game.
Players choose a team from eight agency types, including planner "The Brit," creative director "40 Going On 16," and president "Linda From New York." The team builds their presentation using tools organized into six categories. Then the player conducts the pitch. Nodding or frowning clients offer a progress report. A final score either wins the new business, or doesn't. We say give this one a whirl and see if you all can come up with a better pitch than Agency.com did.
This is either really, really bad or really, really good although we're inclined to go with the former rather than the latter. A commercial sent to us by FishNChimps and created by Lowe Shanghai shows the power of Electrolux vacuums by using one to save a guy from a suicide attempt. The effect are a bit cheesy but, hey, this isn't the kind of commercial you see everyday which, that alone, gives it a leg up.
If you don't mind the sound of guys grunting and groaning then by all means leave your sound turned on. If, on the other hand, you don't want your co-workers to think you've got an orgy going on in your cube, we advise you to turn your sound off before viewing this promotional clip for the Quebec Aids Organization in association with the Montreal Outgames. Sex isn't the only sport that gets people...uh...vocalizing their urgency.
The only true ketchup, Heinz, is, again, extending its talking label campaign. This time, in celebration of the company's 130th anniversary, by offering people the chance to create their own custom printed labels by visiting MyHeinz. At the site, people can choose from three bottle types, select or custom-create a message, pay for it and have it shipped to their home. We're guessing there'll be some pretty stiff editorial policing to keep the kooks from messing up the offering with dreck.
We never thought we'd say it and it's probably because it looks nothing like one but this MySpace page, sent to us by Adrants reader Ariel Waldman, from Sunsilk which features three Queer Eye For the Straight Guy-like guys promoting hair care products and dispensing "hairapy" is actually good. The site has a few "tutorial" videos, one of which, "Haunted by a Booty Call" is kinda funny. The page also points to a Hairapy page on which you can talk to the Hairapy guys, read them dish about celebrity hair styles and. get product info. Each of the three guys have their own MySpace pages as well.
While certainly creative in one sense, the brains behind this German spot for TCOM - like T-Mobile here in the U.S. - certainly spent a ton of money to deliver a simple message: TCOM offers both home and mobile phone service. In the spot, the city of Frankfurt is transformed into a living room to illustrate TCOM's phone service is available where ever you go. With all kinds of live action photography and CG work, Zoic Studios brought the living room to the mobile populace. Or the mobile populace to the living room. Or, something like that.
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