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Watching this commercial in which a piece of chewed gum slowly passes from one person to another while a soothing voice over talks about being a people person who likes all types of people and who takes everyone as the are without judgment leads one in several directions befoe it delivers its message.
Is it an ethereal ad for chewing gum? Some kind of world peace message from some cause group?An environmental message? A dating service?
Of course the title of the ad, MTV Staying Alive, pretty much eliminates those options but it still doesn't totally set you up for the fact its an AIDS awareness message. Which is a good thing because this ad sort of enraptures you and ties itself beautifully to its ultimate message.
The ad was created by Lowe MENA Dubai
Oh you know you've always wanted to do this. And we're sure some of you have done it. What are we talking about?
Car wash + convertible + top down = Mini Cabrio commercial.
Yes, you read that right. Four guys hopped into a Mini Cabrio and went through a car wash with the top down. And filmed it, of course.
It's all part of a new campaign to promote the launch of the vehicle in February. We like the effort.
Brazilian sound production firm Saxsofunny's launched a print, outdoor and TV-based campaign that gives you something to play with. Under the slogan "Every image has a sound," the ad at left takes advantage of the human compulsion to pop air bubbles for that satisfying mini-'splosion.
We likesy-likesy. Other prints here, as well as a TV spot that ties 'em all together.
This isn't actually an ad, but oh, it's cute, and good testament to how our parents and friends can fuck us up before (and maybe after?) age five.
With help from Stardust Studios, director Jessica Yu of Nonfiction Unlimited produced "The Kinda Sutra" as an entry to Sundance's Documentary Shorts section. In it, a handful of brave adults admit how they were told babies were made.
"My mom taught me that when dad fell asleep, his seeds would float in the air and if one of them landed on mom, she would have a baby."
We're always looking for something different in the advertising business. Something that's just a little off the beaten path. Something that's quirky but not overly far fetched. Something that makes you want to watch the commercial. And something that makes you smile.
We think we've found that in Cadbury's Eyebrow Dance; a commercial in which two kids coordinate their eyebrow movements with some techno. Hmm. Brings back memories of Freakazoid
Body grooming company Veet, like everyone else, is taking advantage of President Bush leaving office with a cheeky newspaper ad which read, "Goodbye Bush." Simple. Effective. And, as they'd say over there, "spot on" strategy.
So what does Las Vegas do in a down economy which has caused a precipitous drop in visits, halted construction and caused casinos to file for bankruptcy? It invites (and pays for) an entire town to travel to Vegas and documents their every move.
All 358 residents of Texas town Cranfills Gap traveled to Las Vegas and experienced everything the town had to offer. The whole adventure is captured in a series of videos and has been all over the news.
No matter your stand on abortion, you have to admit this pro-life commercial from CatholicVote featuring President Obama moves you just a little bit. Doesn't it?
Oh sure, CatholicVote is milking this for all its worth but there are two sides to every story and this is one of the better Pro-life arguments we've seen in recent memory.
Keta Keta has been working on a series of promotion videos for LastMinuteTravel which promotes the travel site's latest offering; each day for 15 minutes, every hotel booking is just $1. Five episodes were released over a five day period reaching a total viewership of one million.
The promotion, which begins January 26, features people trying (and in most cases, failing) to take advantage of the deal. Two of the videos, Surprise and Anniversay have garnered the most views. Anniversary is the video that YouTube banned, perhaps for the striptease a wife performs for her husband while he is tied to their bed. Minimal clothing is actually removed.
All of the videos have been compiled into one video here (in which, apparently, there are clues as to increasing your chances at finding the 15 minute windows) or you can watch each one (including Anniversary) individually here.
Finally! Apparently someone read our story in which we wondered where the hell all the pre-Super Bowl game excitement was. That someone is CareerBuilder who graciously sent us one of the spots they will air during Super Bowl XLIII.
Created by W+K and called Tips, the spot does the 12 days of Christmas/99 Bottles of Beer on the Wall thing citing of all the things we might hate about our jobs and why we might consider switching jobs if we are experiencing any of them.
If you hate going to work...
If your co-workers don't respect you...
if you wish you were somewhere else...
If you cry all constantly...
You get the idea.
While we like the spot, we're positive repeated viewing will cause a serious case of Saved by Zero syndrome.