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If you appreciate the skill of digitally removing stunt gear, you'll love this new Lipton Yellow Label commercial from DDB Paris and Biscuit Filmworks. And if you appreciate the process of scoring a popular orchestral piece such as Lalo Schifrin's Mission Impossible theme, then you'll love this visualization of the creative process. Or if you just love the notion of people being controlled as if they were puppets, you'll love this commercial as well.
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Well here's a political commercial the politically correct won't like. Of course, since we're not at all politically correct around here, we love this new ad for Tim James who's running for Governor in Alabama...where, as James makes very clear, English is the spoken language.
James wants the state's driver's license exams to be administered only in English. Currently, the test is given in 12 languages and James claims that's just too costly. If elected, he'd give the test only in English.
The best (most contentious to some) line in the ad? "This is Alabama. We speak English. If you want to live here, learn it."
This is not going to get this man elected. Oh wait. Yes it will. This is Alabama. We're rednecks. If you want to live here, ditch your ethnic ways and become an American like the rest of us.
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There's one at every party. Some slacker/hipster dude who uses his "musical skills" to cock-block his way into the pants of the party's sweetheart...much to the chagrin of the guy who really should get the girl. The clean shaven one. The one without unkempt hair and goofy glasses. The one without the cheesy pick up moves. The one who has actual musical taste. Or at least the kind of musical taste French music magazine Trax touts.
Witness the pain our cock-blocked one must endure as his girl is wooed by this hipsteresque horror and his brand of emo lust.
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Apparently, there's a lot of violence against public service Employees in the Netherlands. So much so, they needed an ad campaign to call attention to it and to illustrate the inactivity of onlookers in violent situations.
Created by Amsterdam-based N=5, an interactive billboard was created that showed a green screen film scene of violence which was then coupled with live shots of the people looking at the billboard. The net results out passersby in the middle of a violent situation. Once the scene played out on the billboard, four tips where then provided to educate onlookers how to assist public service employees if they witness a violent situation.
Here's a video showing how it was created and how it was received.
This Continental Soup commercial is a cause group hat trick trashing the bespectacled, the bald and the short, among others. But it's oddly amusing so let's all keep it a secret from the Board of Bespectacled Bitches, the Bureau of Bald Boys and the Support Society for the Small. K?
The spot was directed by Hungry Man's Tim Bullock.
Highlighting the simplicity of its CRM software in comparison to Salesforce, Bantam Live remade an Apple versus Microsoft commercial from the eighties. It's the classic Gold Standard versus Nimble Upstart approach. If anything, it's just fun to see how things have changed in the last 20 years. And how much they haven't.
Latching on to the popularity of Chatroulette, Publicis France created a look-a-like video chat service, Do You Chat, that, for a few minutes, looks very much like the actual Chatroulette. That is until a wife beater-wearing dickhead walks in and begins to beat the crap out of a girl on camera. The work was done for Neither Whores Nor Submissives.
Following the beating, the chat window fills with:
> In this case, you can't help her.
>
>
> But if it happens to your sister, your neighbor or a friend, there is something you can do.
>
> Contact your local organization.
> Ni putes ni soumises, french organization against domestic violence.
It's a powerful message and it's delivered in a unique manner.
Unless one was there, one can't really imagine what life was like in South Africa during Apartheid. But Wieden + Kennedy hopes to bring one fact to light. During 30 years of imprisonment, political prisoners, including Nelson Mandela, on Robben Island formed a soccer league. And that fact became the genesis of a commercial for the 2010 FIFA World Cup on ESPN.
ESPN Marketing Director Seth Ader explains the campaign saying, "Our goal with this spot is to educate people about the historical significance of the World Cup being played in South Africa."
The initial spot will be followed by four other which will roll out prior to the start of the World Cup on June 11.
Kind of powerful when you take it all in.
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OK. OK. Everyone else is writing about it. We will too. The Last Agency on Earth. OK. No doubt you've seen it already. It's pretty funny and very insightful. The basic message" Adapt of die. Not a new message. One that's been delivered over and over and over again throughout time. The problem? No one listens to the message. No one looks back in time, analyzes others' mistakes and makes definitive course corrections to insure the same mistakes don't happen...well...over and over and over again. Take heed.
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You know those OnStar commercial that are based on actual customer calls? Boring right? Aside from a few really famous customer service calls where the callers freak out, most calls are just plain boring. So if a brand is going to highlight them in a campaign, they kinda need a little help to maintain interest.
This new Zappos commercial from Mullen accomplishes this with a simple customer service call re-enacted by puppets.
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