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Scott's Knows 'All in One' is the Way to Go For Guys

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It's true. All guys are like this. We want simplicity in our lives. We want everything at our fingertips. We want to be coddled in luxury. We want it all. All at once. We want...All in One. Actually, truth be told, we're just lazy. So if we can cut the lawn while simultaneously barbecuing and watching the game, that's what we'll do. And we love that Scott's appreciates that.

MDC Partner agency zig created the spot, it's first work for the brand since winning the account last year. The spot is running in Canada.

by Steve Hall    Apr- 9-08   Comments ()    Bookmark and Share     
Topic: Commercials, Good, Strange

Ladies. You Only Have One Beaver so Take Care Down There

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Camp Beaver Lake. Camp Beaver. Camp Beaver Fork. Beaver Cross Camp. Beaver Creek Youth Camp. Beaver lake nature Center Camp. Friendly Beaver Camp Ground. Beaver Cove Camp. camp Beaver View. The list goes on. And on and on and on. And you know you can't come across a list like this without cracking a smile. You know it.

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by Steve Hall    Apr- 9-08   Comments (1)    Bookmark and Share     
Topic: Commercials, Good, Strange

Zombies Dance Thriller-Style For Zune

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From agency 72andSunny and production company Green Dot Films comes this new Thriller-themed commercial for Zune caled "Piece of Me, Piece of You."In the spot, custom created characters named Lead Skater Zombie, Lead Zombie Girl, Business Man and Elderly Couple dance to a Thriller-like tune "Fancy Footwork" from Chromeo. It's very un-Microsoft-like and actually fun to watch. Never gonna get us to give up the iPod though.

by Steve Hall    Apr- 9-08   Comments (1)    Bookmark and Share     
Topic: Commercials, Good

Gambling Success Insured With Life-Altering Rule Breaking

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Here's a good one. When gambling, most people like a sure thing. Trouble is, gambling is far from a sure thing. Unless, of course, you break the rues and insure your own success as illustrated in this commercial for allshots.com

by Steve Hall    Apr- 9-08   Comments (2)    Bookmark and Share     
Topic: Commercials, Good

Apparently T3 Wants to Raise Your Kids

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Austin-based agency T3, The Think Tank, was recently featured in USA Today for its communal approach to raising kids. "It takes an agency to raise a child," the employees say.

Here is where you do the collective Awwwwwww.

Caretakers are permitted to bring infants to work and even take them into meetings with strap-on carriers. At T3, new parents get private offices. Kids are welcome daily until they're about nine months old, at which point you better find yourself an au pair, because the boss ain't havin' it.

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by Angela Natividad    Apr- 9-08   Comments (1)    Bookmark and Share     
Topic: Agencies, Good

Never Trust a Stranger, Especially the Kind with Long Black Mandibles

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Roaches and termites aren't just pesky. They're sly. And malevolent. And they'll take any opportunity they get to sneak inside your house.

Even deliver you pizza. Or ask to use the phone.

That's why there's the Orkin Man, who isn't so much an exterminator as he is a khaki-clad cowboy who happens to know a lot about bugs.

The spots were put together by The Richards Group in Dallas. We find them feel-goodish and funny.

by Angela Natividad    Apr- 8-08   Comments ()    Bookmark and Share     
Topic: Brands, Commercials, Good, Television

OMG! Degree Wants to be Your BFF!

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Ten years after it would have been, perhaps, at least a tiny bit OK, there seems to be a sudden onslaught of marketers becoming BFFs with txt and chat-speak. From McDonald's with its coy use of "R U Ready" copy to AT&T's subtitled conversation between mom and daughter to Frito-Lay's failed gt2kno jack, everyone wants in on teen chat slang.

If that weren't enough, Unilever has launched a campiagn called Degree Girl OMG! featuring Disney Channel's High School Musical star Ashley Tisdale complete with the solicitation of shadenfruede-like OMG moments...which, if the moment is OMG enough, could get you a visit with Tisdale herself.

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by Steve Hall    Apr- 8-08   Comments (5)    Bookmark and Share     
Topic: Bad, Good, Online, Social

It's Just An Effen T-Shirt. Get Over it!

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From the man whose blog has been dubbed "an island of wit in a country that's had an irony bypass," comes this ad for Goatboy's new t-shirt (insanely expensive, mind you) brand. In the ad, an old lady takes offense to a guy's t-shirt which reads "She's Dead. So get over it." Who's dead? Watch the ad to fund out.

While it's not an easy one to get over, we're sure she'd see and appreciate the humor of it all. After the fact, of course.

by Steve Hall    Apr- 8-08   Comments (2)    Bookmark and Share     
Topic: Good, Video

Sony Bravia Embraces Blogs, Blank Palettes and Bubbles

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Sony's PR people sent The Bottom Rung some teaser shots for the 2008 Bravia campaign. Instead of deluging us with color like in previous ads (yarn pyramid, technicolor bunnies), looks like Bravia's gone soapy, sudsy, foamy white.

Magically delicious. Where childproof fantasy places are concerned, a bubble bath world is right up there with a bubble wrap city.

by Angela Natividad    Apr- 7-08   Comments ()    Bookmark and Share     
Topic: Brands, Campaigns, Good, Online, Promotions

Once You Go Black, You Go Jeff Dahmer. Wait, What?!

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That probably generated traffic trouble.

The sex-and-candy action took place last month in Sao Paulo, when 40 panty-clad girls stood eating chocolate body parts in public places. Pics appeared on Irresistivel.net, which pinpointed their locations and Orkut profiles via Google Maps.

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by Angela Natividad    Apr- 7-08   Comments ()    Bookmark and Share     
Topic: Brands, Campaigns, Commercials, Good, Guerilla, Online, Strange, Television, Video

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