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There's no reason the debate over global warming has to center on films created by former vice presidents when it can include guys with six packs and girls with impossibly hot bodies. That's the direction LAVA Communications' Steve Hirst took with a new Australia-based campiagn he's placed on the social campaign site GoShout.
The campaign's video depicts winter in the year 2079. While one might expect to see bleak, snow covered imagery, we, instead, are presented with what turns out to be a pool party complete with bikinied booty and bare chested six packs. Because, ya know, global warming has eliminated winter.
Maybe because the recent Lynx (Axe) Chocolate campaign needed a bit of a kick in the ass, British hottie Keeley Hazell was snagged for a photo shoot with the chocolate flavored dudes themselves.
Wearing a chocolate colored bikini, Keeley likely gave passersby an uplifting experience as they watched her cavort with the chocolate dudes on the lawn in front of London Bridge. My God that girl is hot. See more here.
It's not Justin Timberlake's Dick in a Box, but Dawn's Early Knights have our more immediate interests at heart: honey-sweet lovin', coated in chocolate romance.
Visit I Made You Breakfast in Bed, a Valentine's Day effort by Honey Bunches of Oats with Real Chocolate Clusters. (Score a $2-off coupon on the site, and visit The Pantry to find out how to make artificial roses seem less ... artificial.)
Props out to Eddie, who gave us exceptionally fresh morning creepage when he personalized the song for us. With rose petals.
Check out this fun new Honda ad by Wieden + Kennedy. Also see LOL-worthy website Problem Playground. It will bring out your inner Alice.
The effort is for Honda UK. We like the collective "HURRAAAAAAY!" in the site intro and its straightforward nav: "Click on things to go there. Click 'Home' to come back here." Site includes puzzles, 360-degree vehicle features, download options for the commercial, and a making-of-the-ad video.
Whoever said assembly line work was dehumanizing clearly wasn't employed in the Hybrid department. Suddenly we're starving for a big fat zero-emissions jigsaw.
For an ironic peep inside the world of agency life, a new album, Straight Out of Winston, from Mullen Winston-Salem Copywriter "StrataG" (aka Joe Beutel) and others from the agency peers inside the walls of agency life rapper-style. Whether exploring the obsession over awards, the pain of writer's block, the illogic of "creating a viral," the war of art direction or the stupidity of focus groups, the album pokes fun at life as an advertising professional.
If you work in an agency, you will identify completely with the sentiment of this album. If you are a client and work with an agency, you'll get a good look behind
University of Oregon student Feff Farrell sent us this recent commercial for U.S. Senate candidate Steve Novick that both highlights his accomplishment and viewpoints and asks whether or not we'd want to have a beer with him. Well, if the beer we were trying to consume was not a twist off, then yes, we'd definitely want to have a beer with him. It's a beautiful illustration of his tagline, "Steve Novick. He's always found a way to get things done."
It seems the letter "h" has found a new home and has deserted words, keyboards, landmarks, news stories, and offices opting instead for a better life on the back of the Lexus hybrids, the RX 400h, GS 450h, and LS 600h. Called The Power of H and created by Team One, the commercial shows us what life would look like without the letter H. Apparently, it's a better life and one which embraces change, looks forward and doesn't rely on the status quo.
We never new a car could make such a powerful, cultural statement. Hence forth, we will be proud to be known as Steve All.
While the strike may be nearing an end, Boone Oakley has come to the aid of the Writer's Guild of America with a solidarity campaign along the lines of so many other ribbon-style cause-related campaigns. The lead graphic element in the campaign is a pencil twisted into the shape of a ribbon. The campaign urges writers, directors, actors, crew and fans to wear the pin in support of the writers and to show "media moguls" the WGA is united and won't back down.
Checkout the campaign elements on the Bring Back the Dialogue site.
While the Murano strikes us as exceptionally dull at first sight, here's a low-key ad that does a nice job of highlighting its merits. (Very Apple.)
The spot broke during the Super Bowl. Understandably, nobody paid it much mind; it's a bit mellow for such a high-tension time of year. But in normal daytime TV context -- between a Pampers ad and maybe a soothing Advil spot -- it would probably work quite nicely.
Hey, guess who made it? The ever-addled folks at TBWA\CHIAT\DAY.
Pop quiz: When is it acceptable for a woman, say, Jolene Anderson from the Australian drama All Saints, to lay naked Sydney's First Fleet Park? Answer: When it really isn't Jolene Anderson but a 12 meter long replica of her made out of peaches to represent Ella Bache skincare. Get it? Skin so good you could eat it? We'll leave the entendre-laden edible jokes to you.
Here's the "making of" video.